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Best CRM Tools

Compare 25 top crm tools. Find the perfect solution for your workflow.

Monday.com icon

Monday.com

★★★★★ 4.5

Work OS for teams to run projects, workflows, and everyday work.

Free / $9+ Free Plan
Fireflies.ai icon

Fireflies.ai

★★★★ 4.4

AI notetaker that records, transcribes, and analyzes meetings with CRM integration and conversation intelligence.

Free / $18+ Free Plan
HubSpot icon

HubSpot

★★★★ 4.4

All-in-one CRM platform with marketing, sales, service, and CMS hubs for growing businesses.

Free / $20+ Free Plan
Pipedrive icon

Pipedrive

★★★★ 4.4

Sales-focused CRM designed by salespeople with visual pipeline management and activity-based selling.

$14+
Zendesk icon

Zendesk

★★★★ 4.3

Customer service platform with ticketing, live chat, knowledge base, and AI-powered support automation.

$55+
Apollo.io icon

Apollo.io

★★★★ 4.4

Sales intelligence and engagement platform with 275M+ contacts database for prospecting and outreach.

Free / $49+ Free Plan
Salesforce icon

Salesforce

★★★★ 4.3

The world's largest CRM platform with sales, service, marketing, and AI capabilities for enterprises of all sizes.

$25+
Close icon

Close

★★★★★ 4.5

CRM built for inside sales teams with built-in calling, email sequences, and pipeline management for fast-moving startups.

$49+
ActiveCampaign icon

ActiveCampaign

★★★★★ 4.5

Customer experience automation platform combining email marketing, marketing automation, CRM, and sales automation for businesses of all sizes.

$15+
Brevo icon

Brevo

★★★★ 4.3

All-in-one marketing platform (formerly Sendinblue) offering email, SMS, WhatsApp campaigns, CRM, and transactional messaging with generous free tier.

Free / $25+ Free Plan
ZoomInfo icon

ZoomInfo

★★★★ 4.2

B2B intelligence platform providing company and contact data, buying intent signals, and workflow automation for sales, marketing, and recruiting teams.

Contact sales
Twenty icon

Twenty

★★★★ 4.2

Open-source CRM alternative to Salesforce offering a modern interface, customizable data models, email integration, and full self-hosting with PostgreSQL.

Free Free Plan
Attio icon

Attio

★★★★★ 4.6

Next-generation CRM with a flexible data model, real-time multiplayer collaboration, AI-powered insights, and automatic data enrichment for modern go-to-market teams.

Free / $29+ Free Plan
Folk icon

Folk

★★★★ 4.4

Collaborative CRM for relationship-driven teams combining contact management, pipeline tracking, and outreach with a spreadsheet-like interface and browser extension.

Free / $20+ Free Plan

Practice Better

★★★★★ 4.6

All-in-one practice management platform for health and wellness practitioners, with client management, scheduling, telehealth, and billing in one system.

$25+

Nutshell

★★★★ 4.2

User-friendly CRM with built-in email marketing designed for small businesses, combining contact management, sales automation, and email campaigns in one tool.

$16+

Copper

★★★★ 4.1

CRM built natively for Google Workspace that lives inside Gmail and Google apps, automatically logging emails, events, and files without manual data entry.

$29+
Salesforce icon

Salesforce

★★★★ 4.4

World's leading CRM platform for sales, service, and marketing automation.

$25+
HubSpot CRM icon

HubSpot CRM

★★★★★ 4.5

Free CRM with powerful marketing, sales, and service hubs for growing businesses.

Free / $20+ Free Plan
Kustomer icon

Kustomer

★★★★ 4.2

CRM-powered customer service platform with AI automation for modern support.

$89+
Follow Up Boss icon

Follow Up Boss

★★★★★ 4.5

Real estate CRM designed to help agents and teams convert more leads.

$57+
kvCORE icon

kvCORE

★★★★ 4.1

All-in-one real estate platform with CRM, IDX website, and marketing automation.

$499+
Pipedrive icon

Pipedrive

★★★★ 4.4

Sales CRM designed by salespeople with visual pipeline management and automation.

$14+
Zoho CRM icon

Zoho CRM

★★★★ 4.2

Feature-rich CRM with AI assistant and extensive customization for all business sizes.

Free / $14+ Free Plan
Apollo.io icon

Apollo.io

★★★★ 4.4

Sales intelligence and engagement platform with 275M+ contact database.

Free / $49+ Free Plan

Frequently Asked Questions

What is the best crm tool in 2026?

Based on our ratings, Attio (4.6/5) is the top-rated crm tool in 2026. It stands out for beautiful modern ui with real-time collaboration and flexible data model adapts to any workflow.

Are there free crm tools?

Yes! 11 out of 25 crm tools offer free plans, including Monday.com, Fireflies.ai, HubSpot.

How do I choose the right crm tool?

Consider your team size, budget, and key features you need. Our comparison pages and quiz can help narrow down the best fit. Key factors include pricing (free vs paid), integrations, and ease of use.

How many crm tools does AIToolPick compare?

We currently compare 25 crm tools with detailed reviews, pricing breakdowns, and head-to-head comparisons.

Not sure which crm tool to pick?

Take our quiz to find the best tool for your specific needs.

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