Apollo.io
Monday.com
| Feature | Apollo.io | Monday.com |
|---|---|---|
| Pricing | Free / from $49/mo | Free / from $9/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.5 / 5 |
| Best For | startups, sdrs, sales-teams, growth-teams | teams, enterprise, sales-teams, marketing-teams |
| Founded | 2015 | 2012 |
| Contact Database | ✓ | ✗ |
| Sequences | ✓ | ✗ |
| Email Tracking | ✓ | ✗ |
| Dialer | ✓ | ✗ |
| Deal Management | ✓ | ✗ |
| Enrichment | ✓ | ✗ |
| Boards | ✗ | ✓ |
| Automations | ✗ | ✓ |
| Dashboards | ✗ | ✓ |
| Integrations | ✗ | ✓ |
| Crm | ✗ | ✓ |
| Forms | ✗ | ✓ |
✓ Apollo.io Pros
- Huge contact database
- Good free tier
- Sequences included
- Affordable
✗ Apollo.io Cons
- Data accuracy varies
- Email deliverability
- Complex interface
✓ Monday.com Pros
- Visual and intuitive
- Great automations
- CRM built-in
- Beautiful dashboards
✗ Monday.com Cons
- Expensive at scale
- Free plan is very limited
- Minimum 3 seats
The Verdict
Apollo.io is built for startups and sdrs, with a focus on contact-database and sequences. Monday.com targets teams and enterprise and leads with boards and automations.
On pricing, Monday.com is the clear winner for budget-conscious users — starting at $9/mo compared to $49/mo for Apollo.io. That $40/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Both tools are a solid fit for sales teams — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.
