Attio
Monday.com
| Feature | ||
|---|---|---|
| Pricing | Free / from $29/mo | Free / from $9/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.6 / 5 | 4.5 / 5 |
| Best For | startups, b2b-saas, venture-capital, modern-sales-teams | teams, enterprise, sales-teams, marketing-teams |
| Founded | 2019 | 2012 |
| Contact Management | ✓ | ✗ |
| Deal Pipeline | ✓ | ✗ |
| Email Sync | ✓ | ✗ |
| Automations | ✓ | ✓ |
| Ai Insights | ✓ | ✗ |
| Custom Objects | ✓ | ✗ |
| Real Time Collaboration | ✓ | ✗ |
| Boards | ✗ | ✓ |
| Dashboards | ✗ | ✓ |
| Integrations | ✗ | ✓ |
| Crm | ✗ | ✓ |
| Forms | ✗ | ✓ |
✓ Attio Pros
- Beautiful modern UI with real-time collaboration
- Flexible data model adapts to any workflow
- Automatic contact enrichment from email and calendar
- AI-powered insights and automations
✗ Attio Cons
- Newer platform with less enterprise maturity
- Fewer integrations than Salesforce/HubSpot
- Reporting less advanced than established CRMs
✓ Monday.com Pros
- Visual and intuitive
- Great automations
- CRM built-in
- Beautiful dashboards
✗ Monday.com Cons
- Expensive at scale
- Free plan is very limited
- Minimum 3 seats
The Verdict
Attio is built for startups and b2b saas, with a focus on contact-management and deal-pipeline. Monday.com targets teams and enterprise and leads with boards and automations.
On pricing, Monday.com is the clear winner for budget-conscious users — starting at $9/mo compared to $29/mo for Attio. That $20/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Attio offers broader built-in capabilities (7 features vs 6), while Monday.com takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.