🤝 CRM Pricing Comparison
Compare pricing across 36 crm tools. 15 offer free plans.
36 Tools Compared
15 Free Plans
$14 Lowest Paid
Free CRM Tools (15)
| Tool | Rating | Free Plan | Paid Plans | Best For |
|---|---|---|---|---|
| Monday.com | ★ 4.5 | ✓ Free | Basic: $9/mo, Standard: $12/mo, Pro: $19/mo, Enterprise: Custom | teams, enterprise |
| Fireflies.ai | ★ 4.4 | ✓ Free | Pro: $18/mo, Business: $29/mo, Enterprise: $39/mo | sales teams, recruiters |
| HubSpot | ★ 4.4 | ✓ Free | Starter: $20/mo, Professional: $890/mo, Enterprise: $3600/mo | growing businesses, marketing teams |
| Apollo.io | ★ 4.4 | ✓ Free | Basic: $49/mo, Professional: $79/mo, Organization: $149/mo | sales teams, startups |
| Brevo | ★ 4.3 | ✓ Free | Starter: $25/mo, Business: $65/mo, Enterprise: Custom | small businesses, startups |
| Twenty | ★ 4.2 | ✓ Free | Enterprise: Custom | startups, developers |
| Attio | ★ 4.6 | ✓ Free | Plus: $29/mo, Pro: $59/mo, Enterprise: $119/mo | startups, b2b saas |
| Folk | ★ 4.4 | ✓ Free | Standard: $20/mo, Premium: $40/mo, Custom: Custom | agencies, founders |
| HubSpot CRM | ★ 4.5 | ✓ Free | Starter: $20/mo, Professional: $890/mo, Enterprise: $3600/mo | startups, small businesses |
| Zoho CRM | ★ 4.2 | ✓ Free | Standard: $14/mo, Professional: $23/mo, Enterprise: $40/mo, Ultimate: $52/mo | small businesses, zoho users |
| Apollo.io | ★ 4.4 | ✓ Free | Basic: $49/mo, Professional: $79/mo, Organization: $119/mo | startups, sdrs |
| Insightly | ★ 4 | ✓ Free | Plus: $29/mo, Professional: $49/mo, Enterprise: $99/mo | growing businesses, project based companies |
| Capsule CRM | ★ 4.4 | ✓ Free | Starter: $21/mo, Growth: $38/mo, Advanced: $60/mo | small businesses, freelancers |
| Agile CRM | ★ 3.9 | ✓ Free | Starter: $14.99/mo, Regular: $49.99/mo, Enterprise: $79.99/mo | small businesses, startups |
| Apollo.io | ★ 4.4 | ✓ Free | Basic: $59/mo, Professional: $99/mo, Organization: $149/mo | sales teams, sdrs |
Full Pricing Comparison
| # | Tool | Rating | Free? | Plans & Pricing |
|---|---|---|---|---|
| 1 | Monday.com | ★ 4.5 | ✓ | Free: $0 | Basic: $9/mo | Standard: $12/mo | Pro: $19/mo | Enterprise: Custom |
| 2 | Fireflies.ai | ★ 4.4 | ✓ | Free: $0 | Pro: $18/mo | Business: $29/mo | Enterprise: $39/mo |
| 3 | HubSpot | ★ 4.4 | ✓ | Free: $0 | Starter: $20/mo | Professional: $890/mo | Enterprise: $3600/mo |
| 4 | Apollo.io | ★ 4.4 | ✓ | Free: $0 | Basic: $49/mo | Professional: $79/mo | Organization: $149/mo |
| 5 | Brevo | ★ 4.3 | ✓ | Free: $0 | Starter: $25/mo | Business: $65/mo | Enterprise: Custom |
| 6 | Twenty | ★ 4.2 | ✓ | Free: $0 | Enterprise: Custom |
| 7 | Attio | ★ 4.6 | ✓ | Free: $0 | Plus: $29/mo | Pro: $59/mo | Enterprise: $119/mo |
| 8 | Folk | ★ 4.4 | ✓ | Free: $0 | Standard: $20/mo | Premium: $40/mo | Custom: Custom |
| 9 | HubSpot CRM | ★ 4.5 | ✓ | Free: $0 | Starter: $20/mo | Professional: $890/mo | Enterprise: $3600/mo |
| 10 | Zoho CRM | ★ 4.2 | ✓ | Free: $0 | Standard: $14/mo | Professional: $23/mo | Enterprise: $40/mo | Ultimate: $52/mo |
| 11 | Apollo.io | ★ 4.4 | ✓ | Free: $0 | Basic: $49/mo | Professional: $79/mo | Organization: $119/mo |
| 12 | Insightly | ★ 4 | ✓ | Free: $0 | Plus: $29/mo | Professional: $49/mo | Enterprise: $99/mo |
| 13 | Capsule CRM | ★ 4.4 | ✓ | Free: $0 | Starter: $21/mo | Growth: $38/mo | Advanced: $60/mo |
| 14 | Agile CRM | ★ 3.9 | ✓ | Free: $0 | Starter: $14.99/mo | Regular: $49.99/mo | Enterprise: $79.99/mo |
| 15 | Apollo.io | ★ 4.4 | ✓ | Free: $0 | Basic: $59/mo | Professional: $99/mo | Organization: $149/mo |
| 16 | Pipedrive | ★ 4.4 | ✗ | Essential: $14/mo | Advanced: $34/mo | Professional: $49/mo | Power: $64/mo | Enterprise: $99/mo |
| 17 | Pipedrive | ★ 4.4 | ✗ | Essential: $14/mo | Advanced: $34/mo | Professional: $49/mo | Power: $64/mo |
| 18 | ActiveCampaign | ★ 4.5 | ✗ | Starter: $15/mo | Plus: $49/mo | Pro: $79/mo | Enterprise: $145/mo |
| 19 | Nutshell | ★ 4.2 | ✗ | Foundation: $16/mo | Pro: $42/mo | Power-ai: $52/mo | Enterprise: $67/mo |
| 20 | Salesforce | ★ 4.3 | ✗ | Starter: $25/mo | Professional: $80/mo | Enterprise: $165/mo | Unlimited: $330/mo |
| 21 | Practice Better | ★ 4.6 | ✗ | Starter: $25/mo | Professional: $59/mo | Plus: $89/mo |
| 22 | Salesforce | ★ 4.4 | ✗ | Essentials: $25/mo | Professional: $80/mo | Enterprise: $165/mo |
| 23 | LionDesk | ★ 4 | ✗ | Crm: $25/mo | Crm-plus: $49/mo |
| 24 | Copper | ★ 4.1 | ✗ | Basic: $29/mo | Professional: $69/mo | Business: $134/mo |
| 25 | Salesflare | ★ 4.5 | ✗ | Growth: $35/mo | Pro: $55/mo | Enterprise: $99/mo |
| 26 | Close | ★ 4.5 | ✗ | Startup: $49/mo | Professional: $99/mo | Enterprise: $139/mo |
| 27 | Zendesk | ★ 4.3 | ✗ | Suite_team: $55/mo | Suite_growth: $89/mo | Suite_professional: $115/mo | Enterprise: Custom |
| 28 | Follow Up Boss | ★ 4.5 | ✗ | Grow: $57/mo | Pro: $416/mo | Platform: Custom |
| 29 | Follow Up Boss | ★ 4.5 | ✗ | Grow: $69/mo | Pro: $499/mo | Platform: $1000/mo |
| 30 | Propertybase | ★ 4.1 | ✗ | Go: $79/mo | Enterprise: Custom |
| 31 | Kustomer | ★ 4.2 | ✗ | Enterprise: $89/mo | Ultimate: $139/mo |
| 32 | Real Geeks | ★ 4.1 | ✗ | Establish: $299/mo | Grow: $599/mo | Expand: $999/mo |
| 33 | kvCORE | ★ 4.1 | ✗ | Single-agent: $499/mo | Team: Custom | Brokerage: Custom |
| 34 | BoomTown | ★ 4.2 | ✗ | Launch: $750/mo | Grow: $1500/mo | Advance: $2500/mo |
| 35 | ZoomInfo | ★ 4.2 | ✗ | Professional: Custom | Advanced: Custom | Elite: Custom |
| 36 | Zillow Premier Agent | ★ 3.8 | ✗ | Zip-based: Custom |
How to Choose the Right CRM Tool
- Start free: 15 tools offer free plans — try before you commit.
- Consider team size: Pricing often scales with users. A tool cheap for 1 person may be expensive for 50.
- Check annual discounts: Most tools offer 15-30% off when paying annually vs monthly.
- Compare features at each tier: The cheapest plan may lack the feature you need most.