Insightly
Jira
| Feature | Insightly | |
|---|---|---|
| Pricing | Free / from $29/mo | Free / from $7.91/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4 / 5 | 4.3 / 5 |
| Best For | growing-businesses, project-based-companies, professional-services, mid-market | engineering-teams, developers, scrum-teams, enterprise |
| Founded | 2009 | 2002 |
| Contact Management | ✓ | ✗ |
| Pipeline Management | ✓ | ✗ |
| Project Management | ✓ | ✗ |
| Workflow Automation | ✓ | ✗ |
| Email Tracking | ✓ | ✗ |
| Reporting | ✓ | ✗ |
| Scrum Boards | ✗ | ✓ |
| Kanban | ✗ | ✓ |
| Backlog | ✗ | ✓ |
| Sprints | ✗ | ✓ |
| Roadmaps | ✗ | ✓ |
| Jql | ✗ | ✓ |
| Automation | ✗ | ✓ |
✓ Insightly Pros
- CRM plus project management
- Good workflow automation
- AppConnect integration platform
- Affordable pricing
✗ Insightly Cons
- Interface feels dated
- Limited marketing features
- Reporting could be stronger
✓ Jira Pros
- Powerful Agile/Scrum support
- Detailed reporting (burndown, velocity)
- Deep dev tool integrations
- Highly customizable workflows
✗ Jira Cons
- Steep learning curve
- Overwhelming for non-technical users
- Complex admin setup
- Can feel bloated
The Verdict
Insightly is built for growing businesses and project based companies, with a focus on contact-management and pipeline-management. Jira targets engineering teams and developers and leads with scrum-boards and kanban.
On pricing, Jira is the clear winner for budget-conscious users — starting at $7.91/mo compared to $29/mo for Insightly. That $21.09/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Jira offers broader built-in capabilities (7 features vs 6), while Insightly takes a more focused approach — which can mean a simpler, faster onboarding experience.
Bottom line: Jira has a slight overall edge — but if crm plus project management matters most to you, Insightly may still be the right call.