SimplePractice is one of the most popular practice management platforms for therapists, dietitians, and wellness professionals. But its three-tier structure hides a few gotchas — telehealth and some features live on higher plans. This SimplePractice pricing guide explains what each tier actually includes in 2026 so you don’t overpay or under-buy.
SimplePractice Pricing at a Glance
| Plan | Price (per month) | Best for |
|---|---|---|
| Starter | $29 | New solo practices on a budget |
| Essential | $69 | Established solo practitioners |
| Plus | $99 | Practices needing telehealth + group features |
There’s no free plan, but SimplePractice offers a free trial. Prices reflect the entry point for each tier; some plans scale with add-on clinicians.
Starter — $29/month
The Starter plan is the budget entry point. It covers the essentials:
- Unlimited clients and a basic client portal
- Calendar and scheduling
- Notes and documentation
- Basic billing and invoicing
The catch: the lowest Starter pricing typically caps certain features and bills reminders separately. It’s a fine launchpad for a brand-new practice watching every dollar.
Essential — $69/month
Essential is the sweet spot for most established solo therapists. On top of Starter it adds:
- Insurance billing and claim filing
- Automated appointment reminders
- A more complete client portal with online booking
- Customizable notes and templates
If you bill insurance, this is realistically your floor — Starter won’t cut it.
Plus — $99/month
The Plus plan unlocks the full platform:
- Integrated telehealth video
- Group practice features and multiple clinicians
- Advanced billing and reporting
- Secure messaging
For practices doing virtual sessions or running a small team, telehealth alone often justifies the jump.
Watch for Add-On Costs
SimplePractice’s headline price isn’t always the final price:
- Additional clinicians cost extra per provider on group setups
- Appointment reminder texts beyond the included allotment can add up
- Payment processing runs at standard card-processing rates
See the complete tier-by-tier breakdown on our SimplePractice pricing page, and read our full SimplePractice review for hands-on impressions.
Which Plan Should You Choose?
- Just starting, cash-only: Starter at $29 is enough.
- Solo therapist billing insurance: Essential at $69 is the practical minimum.
- Telehealth or a small group: Plus at $99 is worth it.
How SimplePractice Compares
At $69–$99 for the tiers most therapists actually need, SimplePractice lands slightly above TherapyNotes ($49 solo) but bundles a polished client experience. Against Jane App, SimplePractice is friendlier for solo mental-health providers, while Jane leans toward multi-discipline clinics.
- vs. TherapyNotes: Read TherapyNotes vs SimplePractice.
- vs. Jane App: Read SimplePractice vs Jane App.
Bottom Line
SimplePractice pricing runs $29 (Starter), $69 (Essential), and $99 (Plus) per month. Most therapists who bill insurance will need Essential or higher, and telehealth users should budget for Plus. The platform’s ease of use and client portal remain its biggest selling points.
Compare SimplePractice plans side by side → see the full pricing breakdown.