Outreach
Relay.app
| Feature | Outreach | Relay.app |
|---|---|---|
| Pricing | Contact sales | Free / from $16/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.3 / 5 | 4.3 / 5 |
| Best For | enterprise-sales-teams, sdrs, revenue-operations, b2b-sales | operations-teams, agencies, small-businesses, compliance-teams |
| Founded | 2014 | 2021 |
| Sequences | ✓ | ✗ |
| Deal Intelligence | ✓ | ✗ |
| Conversation Intelligence | ✓ | ✗ |
| Pipeline Management | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Ab Testing | ✓ | ✗ |
| Salesforce Integration | ✓ | ✗ |
| Workflow Builder | ✗ | ✓ |
| Ai Steps | ✗ | ✓ |
| Human Approvals | ✗ | ✓ |
| Multiplayer Editing | ✗ | ✓ |
| Integrations | ✗ | ✓ |
| Conditional Logic | ✗ | ✓ |
✓ Outreach Pros
- Most comprehensive sales engagement platform
- AI-driven insights for deal risk and next steps
- Powerful multi-channel sequence automation
- Deep Salesforce and CRM integrations
✗ Outreach Cons
- Pricing not public (expensive enterprise tool)
- Steep learning curve with many features
- Can be overkill for small sales teams
✓ Relay.app Pros
- Human-in-the-loop approvals
- AI steps built in
- Collaborative workflows
- Clean modern interface
✗ Relay.app Cons
- Fewer integrations than Zapier
- Newer platform
- Limited advanced logic
The Verdict
Outreach is built for enterprise sales teams and sdrs, with a focus on sequences and deal-intelligence. Relay.app targets operations teams and agencies and leads with workflow-builder and ai-steps.
Outreach uses custom enterprise pricing, while Relay.app starts at $16/mo — a tangible advantage for teams with a fixed budget.
Relay.app has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Outreach requires a paid subscription from day one.
Feature-wise, Outreach offers broader built-in capabilities (7 features vs 6), while Relay.app takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.