Make
Outreach
| Feature | Make | Outreach |
|---|---|---|
| Pricing | Free / from $10.59/mo | Contact sales |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.5 / 5 | 4.3 / 5 |
| Best For | power-users, agencies, developers, small-businesses | enterprise-sales-teams, sdrs, revenue-operations, b2b-sales |
| Founded | 2012 | 2014 |
| Scenarios | ✓ | ✗ |
| Modules | ✓ | ✗ |
| Routers | ✓ | ✗ |
| Webhooks | ✓ | ✗ |
| Data Stores | ✓ | ✗ |
| Api | ✓ | ✗ |
| Sequences | ✗ | ✓ |
| Deal Intelligence | ✗ | ✓ |
| Conversation Intelligence | ✗ | ✓ |
| Pipeline Management | ✗ | ✓ |
| Analytics | ✗ | ✓ |
| Ab Testing | ✗ | ✓ |
| Salesforce Integration | ✗ | ✓ |
✓ Make Pros
- Visual workflow builder
- Affordable pricing
- 1,000+ app integrations
- Complex branching logic
✗ Make Cons
- Steeper learning curve than Zapier
- Smaller app library
- Can be slow with large scenarios
✓ Outreach Pros
- Most comprehensive sales engagement platform
- AI-driven insights for deal risk and next steps
- Powerful multi-channel sequence automation
- Deep Salesforce and CRM integrations
✗ Outreach Cons
- Pricing not public (expensive enterprise tool)
- Steep learning curve with many features
- Can be overkill for small sales teams
The Verdict
Make is built for power users and agencies, with a focus on scenarios and modules. Outreach targets enterprise sales teams and sdrs and leads with sequences and deal-intelligence.
Outreach uses custom enterprise pricing, while Make starts at $10.59/mo — a tangible advantage for teams with a fixed budget.
Make has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Outreach requires a paid subscription from day one.
Feature-wise, Outreach offers broader built-in capabilities (7 features vs 6), while Make takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.
