Loops
Superhuman
| Feature | Loops | Superhuman |
|---|---|---|
| Pricing | Free / from $49/mo | From $25/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.4 / 5 | 4.6 / 5 |
| Best For | saas-companies, startups, product-led-growth, developers | executives, sales-professionals, founders, high-volume-emailers |
| Founded | 2022 | 2014 |
| Email Campaigns | ✓ | ✗ |
| Automation Loops | ✓ | ✗ |
| Transactional Email | ✓ | ✗ |
| Audience Segments | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Api | ✓ | ✗ |
| Templates | ✓ | ✗ |
| Keyboard Shortcuts | ✗ | ✓ |
| Ai Triage | ✗ | ✓ |
| Read Statuses | ✗ | ✓ |
| Split Inbox | ✗ | ✓ |
| Snippets | ✗ | ✓ |
| Scheduled Send | ✗ | ✓ |
| Undo Send | ✗ | ✓ |
✓ Loops Pros
- Purpose-built for SaaS (not retrofitted from marketing)
- Beautiful default templates and editor
- Transactional and marketing in one platform
- Free plan with 1,000 contacts
✗ Loops Cons
- Newer platform with fewer integrations
- Limited advanced segmentation compared to mature tools
- Not suited for non-SaaS businesses
✓ Superhuman Pros
- Fastest email client with sub-100ms interactions
- AI triage auto-prioritizes and summarizes emails
- Split inbox and snippets for efficient workflows
- Read statuses show when emails are opened
✗ Superhuman Cons
- Expensive at $25-33/month per user
- No free plan or trial without invite
- Gmail and Outlook only (no other providers)
The Verdict
Loops is built for saas companies and startups, with a focus on email-campaigns and automation-loops. Superhuman targets executives and sales professionals and leads with keyboard-shortcuts and ai-triage.
On pricing, Superhuman is the clear winner for budget-conscious users — starting at $25/mo compared to $49/mo for Loops. That $24/mo difference adds up quickly for growing teams.
Loops has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Superhuman requires a paid subscription from day one.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.