Gorgias
Klaviyo
| Feature | Gorgias | Klaviyo |
|---|---|---|
| Pricing | From $10/mo | Free / from $20/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.5 / 5 | 4.5 / 5 |
| Best For | shopify-stores, ecommerce, dtc-brands, online-retailers | ecommerce, shopify-stores, dtc-brands, online-retailers |
| Founded | 2015 | 2012 |
| Ticketing | ✓ | ✗ |
| Shopify Integration | ✓ | ✗ |
| Automation | ✓ | ✗ |
| Revenue Tracking | ✓ | ✗ |
| Ai Responses | ✓ | ✗ |
| Social Commerce | ✓ | ✗ |
| Email Campaigns | ✗ | ✓ |
| Sms Marketing | ✗ | ✓ |
| Flows | ✗ | ✓ |
| Segmentation | ✗ | ✓ |
| Analytics | ✗ | ✓ |
| Ai Content | ✗ | ✓ |
✓ Gorgias Pros
- Deep Shopify integration
- Revenue tracking
- Macros and automation
- AI-powered responses
✗ Gorgias Cons
- Expensive at scale
- E-commerce focused only
- Ticket-based pricing
✓ Klaviyo Pros
- Deep e-commerce integration
- Powerful segmentation
- Revenue attribution
- Great flows
✗ Klaviyo Cons
- Gets expensive with list size
- Complex for beginners
- SMS extra cost
The Verdict
Gorgias is built for shopify stores and ecommerce, with a focus on ticketing and shopify-integration. Klaviyo targets ecommerce and shopify stores and leads with email-campaigns and sms-marketing.
On pricing, Gorgias is the clear winner for budget-conscious users — starting at $10/mo compared to $20/mo for Klaviyo. That $10/mo difference adds up quickly for growing teams.
Klaviyo has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Gorgias requires a paid subscription from day one.
Both tools are a solid fit for shopify stores, ecommerce, dtc brands — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.