Close
Propertybase
| Feature | Close | Propertybase |
|---|---|---|
| Pricing | From $49/mo | From $79/mo |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.5 / 5 | 4.1 / 5 |
| Best For | inside-sales-teams, startups, smbs, call-heavy-teams | real-estate-teams, brokerages, luxury-agents, enterprise-real-estate |
| Founded | 2013 | 2010 |
| Calling | ✓ | ✗ |
| Email Sequences | ✓ | ✗ |
| Pipeline | ✓ | ✗ |
| Sms | ✓ | ✗ |
| Predictive Dialer | ✓ | ✗ |
| Reporting | ✓ | ✓ |
| Workflows | ✓ | ✗ |
| Crm | ✗ | ✓ |
| Idx Websites | ✗ | ✓ |
| Lead Management | ✗ | ✓ |
| Transaction Management | ✗ | ✓ |
| Marketing Automation | ✗ | ✓ |
✓ Close Pros
- Built-in VoIP calling and SMS
- Powerful email sequences with tracking
- Designed specifically for inside sales workflow
- Fast setup — productive in minutes not weeks
✗ Close Cons
- No free tier available
- Limited marketing automation
- Fewer integrations than HubSpot or Salesforce
✓ Propertybase Pros
- Built on Salesforce platform
- IDX website included
- Strong transaction management
- Good for teams and brokerages
✗ Propertybase Cons
- Expensive for solo agents
- Complex setup process
- Salesforce knowledge helpful
The Verdict
Close is built for inside sales teams and startups, with a focus on calling and email-sequences. Propertybase targets real estate teams and brokerages and leads with crm and idx-websites.
On pricing, Close is the clear winner for budget-conscious users — starting at $49/mo compared to $79/mo for Propertybase. That $30/mo difference adds up quickly for growing teams.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
Close edges out on user ratings (4.5 vs 4.1). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Feature-wise, Close offers broader built-in capabilities (7 features vs 6), while Propertybase takes a more focused approach — which can mean a simpler, faster onboarding experience.
Bottom line: Close has a slight overall edge — but if built on salesforce platform matters most to you, Propertybase may still be the right call.