ClickUp
Craft
| Feature | ||
|---|---|---|
| Pricing | Free / from $7/mo | Free / from $5/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.5 / 5 | 4.5 / 5 |
| Best For | startups, small-teams, agencies, freelancers | apple-users, writers, consultants, students, creative-professionals |
| Founded | 2017 | 2019 |
| Tasks | ✓ | ✗ |
| Docs | ✓ | ✗ |
| Goals | ✓ | ✗ |
| Whiteboards | ✓ | ✗ |
| Dashboards | ✓ | ✗ |
| Time Tracking | ✓ | ✗ |
| Ai | ✓ | ✗ |
| Nested Docs | ✗ | ✓ |
| Collaboration | ✗ | ✓ |
| Ai Assistant | ✗ | ✓ |
| Templates | ✗ | ✓ |
| Export | ✗ | ✓ |
| Deep Links | ✗ | ✓ |
| Offline Access | ✗ | ✓ |
✓ ClickUp Pros
- Feature-rich
- Affordable
- Great free plan
- Customizable
✗ ClickUp Cons
- Can be overwhelming
- Mobile app needs work
- Occasional performance issues
✓ Craft Pros
- Stunning native macOS/iOS design
- Offline-first with seamless sync
- Nested documents for organized hierarchies
- Export to Markdown, PDF, Word, and more
✗ Craft Cons
- Best experience limited to Apple ecosystem
- Web app less capable than native apps
- Fewer integrations than Notion
The Verdict
ClickUp is built for startups and small teams, with a focus on tasks and docs. Craft targets apple users and writers and leads with nested-docs and collaboration.
Pricing is close: Craft starts at $5/mo versus $7/mo for ClickUp — not a deciding factor on its own.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.