Hotjar
Behavior analytics tool with heatmaps, session recordings, and surveys to understand how users interact with your site.
Pricing Plans
Free
Plus
Business
Scale
Pricing model: monthly
Pros & Cons
Pros
- Heatmaps show exactly where users click
- Session recordings reveal UX issues
- Easy to install (one script tag)
- Surveys and feedback widgets included
Cons
- Can slow down site if not configured well
- Session recordings take time to review
- Limited to web — no mobile app analytics
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What is Hotjar?
Behavior analytics tool with heatmaps, session recordings, and surveys to understand how users interact with your site.
How much does Hotjar cost?
Hotjar offers a free plan. Paid plans start at Plus: $32/mo, Business: $80/mo, Scale: $171/mo.
What are the best alternatives to Hotjar?
The best alternatives to Hotjar include Perplexity AI, You.com, Elicit, Ahrefs. Each offers similar functionality with different strengths in features, pricing, and ease of use.
Is Hotjar free?
Yes, Hotjar offers a free plan with limited features. Premium plans are available for users who need more advanced functionality.
What is Hotjar best for?
Hotjar is best for Ux Designers, Product Managers, Marketers, Conversion Optimizers. It is designed to serve these audiences with specialized features and workflows.