How to Use Outbrain

A beginner-friendly guide to getting started with Outbrain in 2026.

Price Paid only

Best For content marketers, enterprise brands, publishers

Rating ★★★★ 3.9/5

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Getting Started: Step by Step

Create your Outbrain account

Visit Outbrain's website and sign up for a trial. You'll need an email address to get started.

Set up your workspace

Once signed in, configure your Outbrain workspace. Set your preferences, invite team members if needed, and customize the interface to match your workflow.

Explore native-ads

One of Outbrain's key features is native-ads. Navigate to this feature and experiment with it to understand how it fits into your workflow.

Explore smartfeed

One of Outbrain's key features is smartfeed. Navigate to this feature and experiment with it to understand how it fits into your workflow.

Explore audience-targeting

One of Outbrain's key features is audience-targeting. Navigate to this feature and experiment with it to understand how it fits into your workflow.

Integrate with your existing tools

Connect Outbrain with the other tools you use daily. Most integrations can be set up in the settings or integrations panel.

Start using it for real work

Now that you're set up, start using Outbrain for actual tasks. The best way to learn is by doing — don't worry about getting everything perfect right away.

Pro Tips

Start with the free plan or trial to explore Outbrain's capabilities before committing to a paid subscription.
Use keyboard shortcuts to speed up your workflow — most tools have extensive shortcut systems.
Check Outbrain's official documentation and community forums for advanced tips and best practices.
Review your workflow after 2 weeks of use and adjust your setup based on what's working and what isn't.