Realtor.com
Zillow
| Feature | Realtor.com | Zillow |
|---|---|---|
| Pricing | Free only | Free only |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4 / 5 | 4.3 / 5 |
| Best For | real-estate-agents, home-buyers, sellers, investors | home-buyers, home-sellers, renters, real-estate-agents |
| Founded | 1996 | 2006 |
| Property Listings | ✓ | ✓ |
| Market Data | ✓ | ✓ |
| Agent Profiles | ✓ | ✗ |
| Lead Generation | ✓ | ✗ |
| Home Values | ✓ | ✗ |
| Neighborhood Data | ✓ | ✗ |
| Home Valuations | ✗ | ✓ |
| Mortgage Tools | ✗ | ✓ |
| 3d Tours | ✗ | ✓ |
| Agent Matching | ✗ | ✓ |
| Rental Listings | ✗ | ✓ |
| Saved Searches | ✗ | ✓ |
✓ Realtor.com Pros
- Official NAR partnership
- Accurate listings
- Market data
- Brand credibility
✗ Realtor.com Cons
- Expensive advertising
- Less traffic than Zillow
- Limited free features
✓ Zillow Pros
- Largest real estate database in the US
- Zestimate provides instant home value estimates
- Free for buyers and sellers to browse
- Comprehensive mortgage calculator and pre-approval tools
- 3D home tours and virtual walkthroughs
✗ Zillow Cons
- Zestimates can be inaccurate in some markets
- Agent advertising can feel intrusive
- Some listings are outdated or already sold
The Verdict
Realtor.com is built for real estate agents and home buyers, with a focus on property-listings and market-data. Zillow targets home buyers and home sellers and leads with property-listings and home-valuations.
Both tools use custom enterprise pricing — you'll need to contact sales for a quote, which makes direct cost comparison difficult.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Zillow offers broader built-in capabilities (8 features vs 6), while Realtor.com takes a more focused approach — which can mean a simpler, faster onboarding experience.
Both tools are a solid fit for real estate agents, home buyers — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
Bottom line: Zillow has a slight overall edge — but if official nar partnership matters most to you, Realtor.com may still be the right call.