Realtor.com
Redfin
| Feature | Realtor.com | Redfin |
|---|---|---|
| Pricing | Free only | Free / from $1.5/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4 / 5 | 4.2 / 5 |
| Best For | real-estate-agents, home-buyers, sellers, investors | home-buyers, home-sellers, cost-conscious-sellers, data-driven-buyers |
| Founded | 1996 | 2004 |
| Property Listings | ✓ | ✗ |
| Market Data | ✓ | ✗ |
| Agent Profiles | ✓ | ✗ |
| Lead Generation | ✓ | ✗ |
| Home Values | ✓ | ✗ |
| Neighborhood Data | ✓ | ✓ |
| Property Search | ✗ | ✓ |
| Home Valuations | ✗ | ✓ |
| Agent Services | ✗ | ✓ |
| Market Insights | ✗ | ✓ |
| 3d Walkthroughs | ✗ | ✓ |
| Offer Tracking | ✗ | ✓ |
✓ Realtor.com Pros
- Official NAR partnership
- Accurate listings
- Market data
- Brand credibility
✗ Realtor.com Cons
- Expensive advertising
- Less traffic than Zillow
- Limited free features
✓ Redfin Pros
- Lower listing fees than traditional brokerages (1-1.5%)
- Highly accurate home value estimates (Redfin Estimate)
- Salaried agents incentivized by customer satisfaction
- Fast and accurate listing updates from MLS
✗ Redfin Cons
- Agent availability limited in some areas
- Less personalized service than traditional agents
- Not available in all markets
The Verdict
Realtor.com is built for real estate agents and home buyers, with a focus on property-listings and market-data. Redfin targets home buyers and home sellers and leads with property-search and home-valuations.
Realtor.com uses custom enterprise pricing, while Redfin starts at $1.5/mo — a tangible advantage for teams with a fixed budget.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Redfin offers broader built-in capabilities (7 features vs 6), while Realtor.com takes a more focused approach — which can mean a simpler, faster onboarding experience.
Both tools are a solid fit for home buyers — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.