Guru

★★★★ 4.4
VS

Rocket.Chat

★★★★ 4.1
Feature Guru Rocket.Chat
Pricing Free / from $10/mo Free / from $4/mo
Free Plan ✓ Yes ✓ Yes
Rating 4.4 / 5 4.1 / 5
Best For support-teams, sales-teams, hr-teams, growing-companies security-conscious-organizations, government, self-hosters, enterprises
Founded 2015 2015
Knowledge Cards
Verification
Ai Search
Browser Extension
Analytics
Integrations
Channels
Direct Messaging
Video Calls
Federation
E2e Encryption
Marketplace

✓ Guru Pros

  • Knowledge verification
  • Browser extension
  • AI-powered search
  • Slack/Teams integration

✗ Guru Cons

  • Unwieldy at scale
  • Verification overhead
  • Limited formatting

✓ Rocket.Chat Pros

  • Fully open-source and self-hostable
  • End-to-end encryption
  • Federation support between instances
  • Highly customizable

✗ Rocket.Chat Cons

  • Self-hosted requires maintenance
  • Mobile apps less polished than Slack
  • Smaller app ecosystem

The Verdict

Guru is built for support teams and sales teams, with a focus on knowledge-cards and verification. Rocket.Chat targets security conscious organizations and government and leads with channels and direct-messaging.

On pricing, Rocket.Chat is the clear winner for budget-conscious users — starting at $4/mo compared to $10/mo for Guru. That $6/mo difference adds up quickly for growing teams.

Both offer free plans, so you can test each with your real workflow before committing to a subscription.

Guru edges out on user ratings (4.4 vs 4.1). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.

Bottom line: Guru has a slight overall edge — but if fully open-source and self-hostable matters most to you, Rocket.Chat may still be the right call.

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