Groove

★★★★ 4.3
VS
Hiver icon

Hiver

★★★★ 4.4
Feature Groove Hiver
Pricing From $16/mo Free / from $19/mo
Free Plan ✗ No ✓ Yes
Rating 4.3 / 5 4.4 / 5
Best For small-businesses, startups, small-support-teams, saas-companies small-teams, gmail-users, support-teams, startups
Founded 2012 2011
Shared Inbox
Knowledge Base
Live Chat
Assignments
Collision Detection
Reporting
Shared Inboxes
Email Assignment
Analytics
Automations
Sla Management

✓ Groove Pros

  • Very simple to use
  • Feels like email not a ticket system
  • Good for small teams
  • Knowledge base included

✗ Groove Cons

  • Limited automation
  • Basic reporting
  • Not suitable for large teams

✓ Hiver Pros

  • Works inside Gmail
  • Easy adoption
  • Shared inboxes
  • Good for email teams

✗ Hiver Cons

  • Gmail-only
  • Limited outside email
  • Fewer features than full helpdesks

The Verdict

Groove is built for small businesses and startups, with a focus on shared-inbox and knowledge-base. Hiver targets small teams and gmail users and leads with shared-inboxes and email-assignment.

Pricing is close: Groove starts at $16/mo versus $19/mo for Hiver — not a deciding factor on its own.

Hiver has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Groove requires a paid subscription from day one.

Both tools are a solid fit for startups — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.

This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.

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