Gladly
Missive
| Feature | Gladly | Missive |
|---|---|---|
| Pricing | From $180/mo | Free / from $14/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.5 / 5 | 4.5 / 5 |
| Best For | ecommerce-brands, luxury-retail, enterprise-support, customer-obsessed-teams | agencies, startups, support-teams, remote-teams |
| Founded | 2014 | 2015 |
| Unified Conversation | ✓ | ✗ |
| Omnichannel Inbox | ✓ | ✗ |
| Voice Support | ✓ | ✗ |
| Self Service | ✓ | ✗ |
| Customer Timeline | ✓ | ✗ |
| Task Management | ✓ | ✗ |
| Shared Inboxes | ✗ | ✓ |
| Team Chat | ✗ | ✓ |
| Collaborative Writing | ✗ | ✓ |
| Assignments | ✗ | ✓ |
| Labels | ✗ | ✓ |
| Integrations | ✗ | ✓ |
✓ Gladly Pros
- Single conversation thread per customer
- Excellent omnichannel support
- Built-in voice and messaging
- Customer-first approach
✗ Gladly Cons
- Very expensive per agent
- Enterprise-focused
- Smaller marketplace of integrations
✓ Missive Pros
- Elegant interface
- Team collaboration
- Multi-channel
- Good integrations
✗ Missive Cons
- Learning curve
- Smaller ecosystem
- Limited automation
The Verdict
Gladly is built for ecommerce brands and luxury retail, with a focus on unified-conversation and omnichannel-inbox. Missive targets agencies and startups and leads with shared-inboxes and team-chat.
On pricing, Missive is the clear winner for budget-conscious users — starting at $14/mo compared to $180/mo for Gladly. That $166/mo difference adds up quickly for growing teams.
Missive has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Gladly requires a paid subscription from day one.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.