Front
Loom
| Feature | Front | Loom |
|---|---|---|
| Pricing | From $19/mo | Free / from $12.5/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.5 / 5 | 4.5 / 5 |
| Best For | customer-facing-teams, operations-teams, logistics-companies, professional-services | remote-teams, developers, customer-success, managers, educators |
| Founded | 2013 | 2015 |
| Shared Inboxes | ✓ | ✗ |
| Workflow Automation | ✓ | ✗ |
| Analytics | ✓ | ✓ |
| Sla Management | ✓ | ✗ |
| Integrations | ✓ | ✗ |
| Internal Comments | ✓ | ✗ |
| Omnichannel | ✓ | ✗ |
| Screen Recording | ✗ | ✓ |
| Video Messages | ✗ | ✓ |
| Transcription | ✗ | ✓ |
| Reactions | ✗ | ✓ |
| Video Editing | ✗ | ✓ |
✓ Front Pros
- Unified inbox combining email, chat, SMS, social
- Excellent team collaboration with internal comments
- Powerful automation rules and SLA management
- Familiar email-like interface (low learning curve)
✗ Front Cons
- Expensive per-seat pricing especially at scale
- No free plan for small teams to try
- Can be overwhelming with high email volumes
✓ Loom Pros
- Instant async video communication
- Screen + webcam recording
- Auto-transcription and captions
- Slack and Notion integration
✗ Loom Cons
- 25-video limit on free plan
- 5-minute recording limit on free
- Requires good internet for fast uploads
The Verdict
Front is built for customer facing teams and operations teams, with a focus on shared-inboxes and workflow-automation. Loom targets remote teams and developers and leads with screen-recording and video-messages.
On pricing, Loom is the clear winner for budget-conscious users — starting at $12.5/mo compared to $19/mo for Front. That $6.5/mo difference adds up quickly for growing teams.
Loom has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Front requires a paid subscription from day one.
Feature-wise, Front offers broader built-in capabilities (7 features vs 6), while Loom takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.
