Crazy Egg
Fathom Analytics
| Feature | Crazy Egg | Fathom Analytics |
|---|---|---|
| Pricing | From $29/mo | From $14/mo |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.1 / 5 | 4.6 / 5 |
| Best For | marketers, small-businesses, landing-page-optimization, conversion-rate-optimization | privacy-conscious-businesses, bloggers, saas-companies, agencies |
| Founded | 2006 | 2018 |
| Heatmaps | ✓ | ✗ |
| Scroll Maps | ✓ | ✗ |
| Ab Testing | ✓ | ✗ |
| Session Recordings | ✓ | ✗ |
| Traffic Analysis | ✓ | ✗ |
| Confetti Reports | ✓ | ✗ |
| Surveys | ✓ | ✗ |
| Privacy First Analytics | ✗ | ✓ |
| Event Tracking | ✗ | ✓ |
| Email Reports | ✗ | ✓ |
| Custom Domains | ✗ | ✓ |
| Api | ✗ | ✓ |
| Uptime Monitoring | ✗ | ✓ |
✓ Crazy Egg Pros
- Simple and focused on conversion optimization
- Visual heatmaps and scroll maps are intuitive
- Built-in A/B testing without extra tools
- Easy setup with one line of JavaScript
✗ Crazy Egg Cons
- No free plan available
- Limited advanced analytics compared to full platforms
- Recording quality lower than FullStory/Hotjar
✓ Fathom Analytics Pros
- No cookie banners needed
- Beautiful simple dashboard
- Fast loading (single script)
- EU-isolation for European data
✗ Fathom Analytics Cons
- No free plan
- Limited segmentation compared to GA4
- No e-commerce tracking
The Verdict
Crazy Egg is built for marketers and small businesses, with a focus on heatmaps and scroll-maps. Fathom Analytics targets privacy conscious businesses and bloggers and leads with privacy-first-analytics and event-tracking.
On pricing, Fathom Analytics is the clear winner for budget-conscious users — starting at $14/mo compared to $29/mo for Crazy Egg. That $15/mo difference adds up quickly for growing teams.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
Fathom Analytics edges out on user ratings (4.6 vs 4.1). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Feature-wise, Crazy Egg offers broader built-in capabilities (7 features vs 6), while Fathom Analytics takes a more focused approach — which can mean a simpler, faster onboarding experience.
Bottom line: Fathom Analytics has a slight overall edge — but if simple and focused on conversion optimization matters most to you, Crazy Egg may still be the right call.