Buffer
Crazy Egg
| Feature | Buffer | Crazy Egg |
|---|---|---|
| Pricing | Free / from $6/mo | From $29/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.4 / 5 | 4.1 / 5 |
| Best For | solopreneurs, small-businesses, creators, freelancers | marketers, small-businesses, landing-page-optimization, conversion-rate-optimization |
| Founded | 2010 | 2006 |
| Scheduling | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Ai Assistant | ✓ | ✗ |
| Start Page | ✓ | ✗ |
| Multi Platform | ✓ | ✗ |
| Approval Workflows | ✓ | ✗ |
| Hashtag Manager | ✓ | ✗ |
| Heatmaps | ✗ | ✓ |
| Scroll Maps | ✗ | ✓ |
| Ab Testing | ✗ | ✓ |
| Session Recordings | ✗ | ✓ |
| Traffic Analysis | ✗ | ✓ |
| Confetti Reports | ✗ | ✓ |
| Surveys | ✗ | ✓ |
✓ Buffer Pros
- Clean and intuitive interface
- Affordable per-channel pricing
- AI Assistant for post suggestions
- Start page (link-in-bio) included
✗ Buffer Cons
- Analytics less detailed than Sprout Social
- Limited engagement/inbox features
- No social listening
✓ Crazy Egg Pros
- Simple and focused on conversion optimization
- Visual heatmaps and scroll maps are intuitive
- Built-in A/B testing without extra tools
- Easy setup with one line of JavaScript
✗ Crazy Egg Cons
- No free plan available
- Limited advanced analytics compared to full platforms
- Recording quality lower than FullStory/Hotjar
The Verdict
Buffer is built for solopreneurs and small businesses, with a focus on scheduling and analytics. Crazy Egg targets marketers and small businesses and leads with heatmaps and scroll-maps.
On pricing, Buffer is the clear winner for budget-conscious users — starting at $6/mo compared to $29/mo for Crazy Egg. That $23/mo difference adds up quickly for growing teams.
Buffer has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Crazy Egg requires a paid subscription from day one.
Buffer edges out on user ratings (4.4 vs 4.1). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Both tools are a solid fit for small businesses — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
Bottom line: Buffer has a slight overall edge — but if simple and focused on conversion optimization matters most to you, Crazy Egg may still be the right call.