Brevo
Chatwoot
| Feature | Brevo | Chatwoot |
|---|---|---|
| Pricing | Free / from $25/mo | Free / from $19/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.3 / 5 | 4.4 / 5 |
| Best For | small-businesses, startups, ecommerce, developers-needing-transactional-email | startups, small-businesses, privacy-focused-companies, self-hosters |
| Founded | 2012 | 2017 |
| Email Campaigns | ✓ | ✗ |
| Sms Marketing | ✓ | ✗ |
| Whatsapp Campaigns | ✓ | ✗ |
| Marketing Automation | ✓ | ✗ |
| Crm | ✓ | ✗ |
| Transactional Api | ✓ | ✗ |
| Landing Pages | ✓ | ✗ |
| Live Chat | ✗ | ✓ |
| Omnichannel Inbox | ✗ | ✓ |
| Ai Assist | ✗ | ✓ |
| Automations | ✗ | ✓ |
| Canned Responses | ✗ | ✓ |
| Reports | ✗ | ✓ |
| Self Hostable | ✗ | ✓ |
✓ Brevo Pros
- Generous free plan with 300 emails per day
- Multi-channel: email, SMS, WhatsApp, push in one tool
- Built-in CRM included in all plans
- Transactional email/SMS API for developers
✗ Brevo Cons
- Email editor less polished than Mailchimp
- Automation features less advanced than ActiveCampaign
- Customer support can be slow on free plan
✓ Chatwoot Pros
- Open-source with full self-hosting option
- Omnichannel (chat, email, WhatsApp, Telegram, etc.)
- AI-powered response suggestions and summaries
- Free for self-hosted with unlimited agents
✗ Chatwoot Cons
- Self-hosting requires DevOps knowledge
- Fewer integrations than established help desks
- Mobile apps less polished than competitors
The Verdict
Brevo is built for small businesses and startups, with a focus on email-campaigns and sms-marketing. Chatwoot targets startups and small businesses and leads with live-chat and omnichannel-inbox.
On pricing, Chatwoot is the clear winner for budget-conscious users — starting at $19/mo compared to $25/mo for Brevo. That $6/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Both tools are a solid fit for small businesses, startups — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.