Apollo.io
Livestorm
| Feature | Apollo.io | Livestorm |
|---|---|---|
| Pricing | Free / from $49/mo | Free / from $99/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.4 / 5 |
| Best For | startups, sdrs, sales-teams, growth-teams | marketers, sales-teams, event-organizers, saas-companies |
| Founded | 2015 | 2016 |
| Contact Database | ✓ | ✗ |
| Sequences | ✓ | ✗ |
| Email Tracking | ✓ | ✗ |
| Dialer | ✓ | ✗ |
| Deal Management | ✓ | ✗ |
| Enrichment | ✓ | ✗ |
| Webinars | ✗ | ✓ |
| Virtual Events | ✗ | ✓ |
| Meeting Rooms | ✗ | ✓ |
| Registration Pages | ✗ | ✓ |
| Engagement Analytics | ✗ | ✓ |
| Automation | ✗ | ✓ |
✓ Apollo.io Pros
- Huge contact database
- Good free tier
- Sequences included
- Affordable
✗ Apollo.io Cons
- Data accuracy varies
- Email deliverability
- Complex interface
✓ Livestorm Pros
- No downloads required
- Excellent webinar automation
- Built-in registration pages
- Great analytics and engagement tools
✗ Livestorm Cons
- Expensive for small teams
- Limited free plan
- Occasional audio lag
The Verdict
Apollo.io is built for startups and sdrs, with a focus on contact-database and sequences. Livestorm targets marketers and sales teams and leads with webinars and virtual-events.
On pricing, Apollo.io is the clear winner for budget-conscious users — starting at $49/mo compared to $99/mo for Livestorm. That $50/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Both tools are a solid fit for sales teams — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.