Mixpanel Pricing 2026
Complete breakdown of Mixpanel plans, costs, and what's included. Start free or choose a paid plan from $28/mo.
All Mixpanel Plans & Pricing
Choose the right plan for your needs. All prices are billed monthly.
Free
- ✓ Basic features included
- ✓ Limited storage
- ✓ Community support
- ✓ Single user or limited seats
- ✓ Core functionality access
Growth
- ✓ Full feature access
- ✓ Priority support
- ✓ Advanced integrations
- ✓ Team collaboration
- ✓ Custom configurations
Enterprise
- ✓ Everything in Business
- ✓ Custom contracts
- ✓ Dedicated account manager
- ✓ Advanced security & compliance
- ✓ Unlimited everything
- ✓ Custom integrations & SLA
All Mixpanel paid plans are billed monthly. Annual billing typically saves 15-20%.
Mixpanel Plan Comparison
See what's included in each plan at a glance.
| Feature | Free | Growth | Enterprise |
|---|---|---|---|
| Price | $0 | Custom | Custom |
| Storage | Limited | 100 GB | Unlimited |
| Team Members | 1-5 | Up to 50 | Unlimited |
| Integrations | Basic | Advanced | All + Custom |
| Support | Community | Priority | 24/7 Dedicated |
| Analytics | Basic | Advanced | Custom |
| Custom Branding | ✗ | ✓ | ✓ |
| API Access | Limited | Full | Full + Custom |
| SSO / SAML | ✗ | ✗ | ✓ |
How to Save on Mixpanel
Choose Annual Billing
Save 15-20% by switching from monthly to annual billing. Most Mixpanel plans offer this discount.
Student & Education Discounts
Students, teachers, and educational institutions may qualify for special pricing or extended free plans.
Startup Programs
Early-stage startups can often access premium features at reduced rates through partner programs.
Start with Free
The Mixpanel free plan is generous enough for individual use. Upgrade only when you truly need more.
Mixpanel vs Competitors: Price Comparison
How does Mixpanel pricing stack up against similar tools?
Mixpanel
This tool
Perplexity AI
You.com
Elicit
Ahrefs
Mixpanel Pricing FAQ
Common questions about Mixpanel costs, plans, and billing.
Is Mixpanel free?
Yes, Mixpanel offers a free plan that includes basic features. It's a great way to get started without any commitment. For more advanced functionality, paid plans start at $28/month.
How much does Mixpanel cost per user?
Mixpanel uses a monthly pricing model. The Growth plan is $28/month.
Does Mixpanel offer a free trial?
Most Mixpanel paid plans include a free trial period (typically 7-14 days) so you can explore premium features before committing. Additionally, the free plan is available indefinitely with no credit card required.
What is the cheapest Mixpanel plan?
The cheapest option is the Free plan, which costs nothing. If you need more features, the most affordable paid plan is Growth at $28/month.
Is Mixpanel worth the price?
Mixpanel is rated 4.5/5 by users. It's best for product teams, startups, growth teams. Key strengths include powerful event-based analytics and excellent funnel and retention analysis. The free plan lets you evaluate it risk-free. Compare with alternatives like Perplexity AI and You.com to ensure the best fit.
Does Mixpanel offer discounts for annual billing?
Yes, most SaaS tools including Mixpanel offer significant discounts (typically 15-20% off) when you choose annual billing instead of monthly. Student, nonprofit, and startup discounts may also be available — check the Mixpanel pricing page for current offers.
Ready to get started with Mixpanel?
Try Mixpanel free — no credit card required. Upgrade anytime as your needs grow.