📱 Social Media Management Pricing Comparison
Compare pricing across 19 social media management tools. 8 offer free plans.
19 Tools Compared
8 Free Plans
$25 Lowest Paid
Free Social Media Management Tools (8)
| Tool | Rating | Free Plan | Paid Plans | Best For |
|---|---|---|---|---|
| Adobe Express | ★ 4.3 | ✓ Free | Premium: $9.99/mo | social media managers, small businesses |
| Semrush | ★ 4.6 | ✓ Free | Pro: $139.95/mo, Guru: $249.95/mo, Business: $499.95/mo | digital marketers, agencies |
| Buffer | ★ 4.4 | ✓ Free | Essentials: $6/mo, Team: $12/mo, Agency: Custom | solopreneurs, small businesses |
| CapCut | ★ 4.5 | ✓ Free | Pro: $7.99/mo | social media creators, tiktok creators |
| StreamYard | ★ 4.4 | ✓ Free | Basic: $20/mo, Professional: $39/mo, Enterprise: Custom | live streamers, webinar hosts |
| Publer | ★ 4.3 | ✓ Free | Professional: $12/mo, Business: $21/mo | social media managers, small businesses |
| Metricool | ★ 4.4 | ✓ Free | Starter: $22/mo, Advanced: $54/mo, Enterprise: Custom | marketing agencies, social media managers |
| Agorapulse | ★ 4.4 | ✓ Free | Standard: $49/mo, Professional: $79/mo, Advanced: $119/mo | agencies, small businesses |
Full Pricing Comparison
| # | Tool | Rating | Free? | Plans & Pricing |
|---|---|---|---|---|
| 1 | Adobe Express | ★ 4.3 | ✓ | Free: $0 | Premium: $9.99/mo |
| 2 | Semrush | ★ 4.6 | ✓ | Free: $0 | Pro: $139.95/mo | Guru: $249.95/mo | Business: $499.95/mo |
| 3 | Buffer | ★ 4.4 | ✓ | Free: $0 | Essentials: $6/mo | Team: $12/mo | Agency: Custom |
| 4 | CapCut | ★ 4.5 | ✓ | Free: $0 | Pro: $7.99/mo |
| 5 | StreamYard | ★ 4.4 | ✓ | Free: $0 | Basic: $20/mo | Professional: $39/mo | Enterprise: Custom |
| 6 | Publer | ★ 4.3 | ✓ | Free: $0 | Professional: $12/mo | Business: $21/mo |
| 7 | Metricool | ★ 4.4 | ✓ | Free: $0 | Starter: $22/mo | Advanced: $54/mo | Enterprise: Custom |
| 8 | Agorapulse | ★ 4.4 | ✓ | Free: $0 | Standard: $49/mo | Professional: $79/mo | Advanced: $119/mo |
| 9 | Later | ★ 4.3 | ✗ | Starter: $25/mo | Growth: $45/mo | Advanced: $80/mo | Agency: $200/mo |
| 10 | Sendible | ★ 4.2 | ✗ | Creator: $29/mo | Traction: $89/mo | Scale: $199/mo |
| 11 | Jasper | ★ 4.3 | ✗ | Creator: $49/mo | Pro: $69/mo | Business: Custom |
| 12 | Hootsuite | ★ 4.2 | ✗ | Professional: $99/mo | Team: $249/mo | Enterprise: Custom |
| 13 | Sprout Social | ★ 4.4 | ✗ | Standard: $249/mo | Professional: $399/mo | Advanced: $499/mo | Enterprise: Custom |
| 14 | Sprout Social | ★ 4.4 | ✗ | Standard: $249/mo | Professional: $399/mo | Advanced: $499/mo |
| 15 | Meta Ads (Facebook & Instagram) | ★ 4.1 | ✗ | Self-serve: Custom | Enterprise: Custom |
| 16 | TikTok Ads | ★ 4 | ✗ | Self-serve: Custom | Enterprise: Custom |
| 17 | LinkedIn Ads | ★ 3.9 | ✗ | Self-serve: Custom | Enterprise: Custom |
| 18 | X Ads (Twitter) | ★ 3.8 | ✗ | Self-serve: Custom | Enterprise: Custom |
| 19 | Meta Ads Manager | ★ 4.1 | ✗ | Pay-per-impression: Custom |
How to Choose the Right Social Media Management Tool
- Start free: 8 tools offer free plans — try before you commit.
- Consider team size: Pricing often scales with users. A tool cheap for 1 person may be expensive for 50.
- Check annual discounts: Most tools offer 15-30% off when paying annually vs monthly.
- Compare features at each tier: The cheapest plan may lack the feature you need most.