How to Use Google Ads
A beginner-friendly guide to getting started with Google Ads in 2026.
Getting Started: Step by Step
Create your Google Ads account
Visit Google Ads's website and sign up for a trial. You'll need an email address to get started.
Set up your workspace
Once signed in, configure your Google Ads workspace. Set your preferences, invite team members if needed, and customize the interface to match your workflow.
Explore search-ads
One of Google Ads's key features is search-ads. Navigate to this feature and experiment with it to understand how it fits into your workflow.
Explore display-ads
One of Google Ads's key features is display-ads. Navigate to this feature and experiment with it to understand how it fits into your workflow.
Explore video-ads
One of Google Ads's key features is video-ads. Navigate to this feature and experiment with it to understand how it fits into your workflow.
Integrate with your existing tools
Connect Google Ads with the other tools you use daily. Most integrations can be set up in the settings or integrations panel.
Start using it for real work
Now that you're set up, start using Google Ads for actual tasks. The best way to learn is by doing — don't worry about getting everything perfect right away.
Pro Tips
- Start with the free plan or trial to explore Google Ads's capabilities before committing to a paid subscription.
- Use keyboard shortcuts to speed up your workflow — most tools have extensive shortcut systems.
- Check Google Ads's official documentation and community forums for advanced tips and best practices.
- Review your workflow after 2 weeks of use and adjust your setup based on what's working and what isn't.
Key Features to Explore
Alternatives to Consider
If Google Ads isn't the right fit, here are some similar tools:
Ready to Try Google Ads?
Google's online advertising platform for creating search, display, video, shopping, and app ads that reach users across Google Search, YouTube, and millions of partner sites.