How to Use Amazon Advertising

A beginner-friendly guide to getting started with Amazon Advertising in 2026.

Price Free plan available

Best For amazon sellers, ecommerce brands, cpg brands

Rating ★★★★ 4.2/5

Try Amazon Advertising →

Getting Started: Step by Step

Create your Amazon Advertising account

Visit Amazon Advertising's website and sign up for a free account. You'll need an email address to get started.

Set up your workspace

Once signed in, configure your Amazon Advertising workspace. Set your preferences, invite team members if needed, and customize the interface to match your workflow.

Explore sponsored-products

One of Amazon Advertising's key features is sponsored-products. Navigate to this feature and experiment with it to understand how it fits into your workflow.

Explore sponsored-brands

One of Amazon Advertising's key features is sponsored-brands. Navigate to this feature and experiment with it to understand how it fits into your workflow.

Explore display-ads

One of Amazon Advertising's key features is display-ads. Navigate to this feature and experiment with it to understand how it fits into your workflow.

Integrate with your existing tools

Connect Amazon Advertising with the other tools you use daily. Most integrations can be set up in the settings or integrations panel.

Start using it for real work

Now that you're set up, start using Amazon Advertising for actual tasks. The best way to learn is by doing — don't worry about getting everything perfect right away.

Pro Tips

Start with the free plan or trial to explore Amazon Advertising's capabilities before committing to a paid subscription.
Use keyboard shortcuts to speed up your workflow — most tools have extensive shortcut systems.
Check Amazon Advertising's official documentation and community forums for advanced tips and best practices.
Review your workflow after 2 weeks of use and adjust your setup based on what's working and what isn't.