tldraw
Umami
| Feature | tldraw | Umami |
|---|---|---|
| Pricing | Free / from $0/mo | Free / from $9/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.5 / 5 | 4.5 / 5 |
| Best For | developers, quick-sketches, embedded-canvas-apps, open-source-projects | indie-developers, privacy-focused-sites, bloggers, small-businesses |
| Founded | 2021 | 2020 |
| Infinite Canvas | ✓ | ✗ |
| Drawing Tools | ✓ | ✗ |
| Real Time Collaboration | ✓ | ✗ |
| Embeddable Sdk | ✓ | ✗ |
| Export | ✓ | ✗ |
| Ai Features | ✓ | ✗ |
| Multiplayer | ✓ | ✗ |
| Page Views | ✗ | ✓ |
| Custom Events | ✗ | ✓ |
| Realtime Dashboard | ✗ | ✓ |
| Utm Tracking | ✗ | ✓ |
| Multi Site | ✗ | ✓ |
| Api | ✗ | ✓ |
| Teams | ✗ | ✓ |
✓ tldraw Pros
- Completely free and open-source
- Incredibly fast and responsive canvas
- Embeddable SDK for building custom apps
- AI-powered features (make real, draw-to-code)
✗ tldraw Cons
- Fewer built-in shapes than enterprise whiteboards
- No built-in templates or frameworks
- Collaboration requires self-hosting or tldraw.com
✓ Umami Pros
- Completely open-source and self-hostable for free
- Beautiful, clean dashboard interface
- No cookies required (GDPR/CCPA compliant by default)
- Lightweight script (under 2KB) does not slow sites
✗ Umami Cons
- Limited advanced analytics features
- No conversion funnel or cohort analysis
- Self-hosting requires database management
The Verdict
tldraw is built for developers and quick sketches, with a focus on infinite-canvas and drawing-tools. Umami targets indie developers and privacy focused sites and leads with page-views and custom-events.
On pricing, tldraw is the clear winner for budget-conscious users — starting at $0/mo compared to $9/mo for Umami. That $9/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.