Tally
Tally Forms
| Feature | Tally | Tally Forms |
|---|---|---|
| Pricing | Free / from $29/mo | Free / from $29/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.7 / 5 | 4.6 / 5 |
| Best For | startups, freelancers, no-code-builders, researchers | startups, freelancers, marketers, researchers |
| Founded | 2020 | 2020 |
| Form Builder | ✓ | ✓ |
| Conditional Logic | ✓ | ✓ |
| Payments | ✓ | ✗ |
| File Uploads | ✓ | ✓ |
| Integrations | ✓ | ✓ |
| Custom Domains | ✓ | ✗ |
| Calculations | ✓ | ✗ |
| Custom Branding | ✗ | ✓ |
| Analytics | ✗ | ✓ |
✓ Tally Pros
- Unlimited forms and responses on free plan
- Document-style editor (no drag-and-drop complexity)
- Built-in payment collection via Stripe
- Conditional logic and calculations included free
✗ Tally Cons
- Less design customization than Typeform
- Pro plan needed for custom domains and file uploads
- Limited reporting and analytics built-in
✓ Tally Forms Pros
- Unlimited forms on free
- No-code logic
- Beautiful design
- Many integrations
✗ Tally Forms Cons
- Limited branding on free
- Fewer templates than Typeform
- No payment processing on free
The Verdict
Tally is built for startups and freelancers, with a focus on form-builder and conditional-logic. Tally Forms targets startups and freelancers and leads with form-builder and conditional-logic.
Both tools come in at similar price points ($29/mo for Tally, $29/mo for Tally Forms), so pricing won't make the decision for you.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Tally offers broader built-in capabilities (7 features vs 6), while Tally Forms takes a more focused approach — which can mean a simpler, faster onboarding experience.
Both tools are a solid fit for startups, freelancers, researchers — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.