Tally

★★★★★ 4.6
VS
Zapier icon

Zapier

★★★★★ 4.5
Feature Tally Zapier
Pricing Free / from $29/mo Free / from $19.99/mo
Free Plan ✓ Yes ✓ Yes
Rating 4.6 / 5 4.5 / 5
Best For startups, creators, researchers, small-businesses marketers, operations, small-businesses, no-code-builders
Founded 2020 2011
Form Builder
Conditional Logic
Payments
File Uploads
Integrations
Analytics
Automations
Tables
Interfaces
Ai Actions
Multi Step Workflows

✓ Tally Pros

  • Generous free plan
  • Document-like building experience
  • No submission limits
  • Good integrations

✗ Tally Cons

  • Less visual customization than Typeform
  • Limited conditional logic on free
  • Fewer templates

✓ Zapier Pros

  • Huge app library
  • Easy to use
  • Multi-step zaps
  • AI actions

✗ Zapier Cons

  • Gets expensive fast
  • Task limits
  • Complex zaps can be fragile

The Verdict

Tally is built for startups and creators, with a focus on form-builder and conditional-logic. Zapier targets marketers and operations and leads with automations and integrations.

On pricing, Zapier is the clear winner for budget-conscious users — starting at $19.99/mo compared to $29/mo for Tally. That $9.010000000000002/mo difference adds up quickly for growing teams.

Both offer free plans, so you can test each with your real workflow before committing to a subscription.

Both tools are a solid fit for small businesses — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.

This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.

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