Looker Studio
Windmill
| Feature | Looker Studio | Windmill |
|---|---|---|
| Pricing | Free / from $9/mo | Free / from $10/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.2 / 5 | 4.4 / 5 |
| Best For | marketers, analysts, google-ads-users, small-businesses | developers, devops-teams, internal-tools, data-pipelines |
| Founded | 2016 | 2022 |
| Dashboards | ✓ | ✗ |
| Data Connectors | ✓ | ✗ |
| Visualizations | ✓ | ✗ |
| Sharing | ✓ | ✗ |
| Templates | ✓ | ✗ |
| Calculated Fields | ✓ | ✗ |
| Workflow Editor | ✗ | ✓ |
| Script To Ui | ✗ | ✓ |
| Scheduling | ✗ | ✓ |
| Approval Flows | ✗ | ✓ |
| Multi Language | ✗ | ✓ |
| Self Hostable | ✗ | ✓ |
| Audit Logs | ✗ | ✓ |
✓ Looker Studio Pros
- Free
- Google data integration
- Shareable dashboards
- Many connectors
✗ Looker Studio Cons
- Can be slow
- Limited data blending
- Basic compared to paid tools
✓ Windmill Pros
- Open-source and self-hostable
- Supports Python, TypeScript, Go, Bash, SQL natively
- Auto-generates UI from script parameters
- Excellent scheduling and workflow orchestration
✗ Windmill Cons
- Smaller community than Zapier/n8n
- Self-hosting requires infrastructure knowledge
- Less polished documentation for beginners
The Verdict
Looker Studio is built for marketers and analysts, with a focus on dashboards and data-connectors. Windmill targets developers and devops teams and leads with workflow-editor and script-to-ui.
Pricing is close: Looker Studio starts at $9/mo versus $10/mo for Windmill — not a deciding factor on its own.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, Windmill offers broader built-in capabilities (7 features vs 6), while Looker Studio takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.