Looker Studio
Supabase
| Feature | Looker Studio | Supabase |
|---|---|---|
| Pricing | Free / from $9/mo | Free / from $25/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.2 / 5 | 4.7 / 5 |
| Best For | marketers, analysts, google-ads-users, small-businesses | developers, startups, indie-hackers, full-stack-teams |
| Founded | 2016 | 2020 |
| Dashboards | ✓ | ✗ |
| Data Connectors | ✓ | ✗ |
| Visualizations | ✓ | ✗ |
| Sharing | ✓ | ✗ |
| Templates | ✓ | ✗ |
| Calculated Fields | ✓ | ✗ |
| Postgres Database | ✗ | ✓ |
| Authentication | ✗ | ✓ |
| Edge Functions | ✗ | ✓ |
| Real Time | ✗ | ✓ |
| Storage | ✗ | ✓ |
| Vector Embeddings | ✗ | ✓ |
| Self Hosting | ✗ | ✓ |
✓ Looker Studio Pros
- Free
- Google data integration
- Shareable dashboards
- Many connectors
✗ Looker Studio Cons
- Can be slow
- Limited data blending
- Basic compared to paid tools
✓ Supabase Pros
- Full Postgres with SQL access
- Generous free tier (500MB, 50K monthly active users)
- Auth, storage, and edge functions included
- Open-source and self-hostable
✗ Supabase Cons
- Can be complex for non-developers
- Pauses inactive free projects after 7 days
- Real-time can be expensive at scale
The Verdict
Looker Studio is built for marketers and analysts, with a focus on dashboards and data-connectors. Supabase targets developers and startups and leads with postgres-database and authentication.
On pricing, Looker Studio is the clear winner for budget-conscious users — starting at $9/mo compared to $25/mo for Supabase. That $16/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Supabase edges out on user ratings (4.7 vs 4.2). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Feature-wise, Supabase offers broader built-in capabilities (7 features vs 6), while Looker Studio takes a more focused approach — which can mean a simpler, faster onboarding experience.
Bottom line: Supabase has a slight overall edge — but if free matters most to you, Looker Studio may still be the right call.