Lavender
Superhuman
| Feature | Lavender | Superhuman |
|---|---|---|
| Pricing | Free / from $27/mo | From $25/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.5 / 5 | 4.6 / 5 |
| Best For | sales-reps, sdrs, account-executives, sales-leaders | executives, sales-professionals, founders, high-volume-emailers |
| Founded | 2020 | 2014 |
| Email Scoring | ✓ | ✗ |
| Ai Suggestions | ✓ | ✗ |
| Prospect Research | ✓ | ✗ |
| Personality Insights | ✓ | ✗ |
| Team Analytics | ✓ | ✗ |
| Coaching Dashboard | ✓ | ✗ |
| Keyboard Shortcuts | ✗ | ✓ |
| Ai Triage | ✗ | ✓ |
| Read Statuses | ✗ | ✓ |
| Split Inbox | ✗ | ✓ |
| Snippets | ✗ | ✓ |
| Scheduled Send | ✗ | ✓ |
| Undo Send | ✗ | ✓ |
✓ Lavender Pros
- Real-time email scoring
- Prospect personality insights
- AI rewrite suggestions
- Proven to increase reply rates
✗ Lavender Cons
- Sales email focused only
- Gmail/Outlook only
- AI suggestions need human judgment
✓ Superhuman Pros
- Fastest email client with sub-100ms interactions
- AI triage auto-prioritizes and summarizes emails
- Split inbox and snippets for efficient workflows
- Read statuses show when emails are opened
✗ Superhuman Cons
- Expensive at $25-33/month per user
- No free plan or trial without invite
- Gmail and Outlook only (no other providers)
The Verdict
Lavender is built for sales reps and sdrs, with a focus on email-scoring and ai-suggestions. Superhuman targets executives and sales professionals and leads with keyboard-shortcuts and ai-triage.
Pricing is close: Superhuman starts at $25/mo versus $27/mo for Lavender — not a deciding factor on its own.
Lavender has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Superhuman requires a paid subscription from day one.
Feature-wise, Superhuman offers broader built-in capabilities (7 features vs 6), while Lavender takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.