Instantly
Livestorm
| Feature | Instantly | Livestorm |
|---|---|---|
| Pricing | From $37/mo | Free / from $99/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.5 / 5 | 4.4 / 5 |
| Best For | agencies, sales-teams, lead-gen-specialists, startups | marketers, sales-teams, event-organizers, saas-companies |
| Founded | 2021 | 2016 |
| Unlimited Accounts | ✓ | ✗ |
| Email Warmup | ✓ | ✗ |
| Lead Database | ✓ | ✗ |
| Sequences | ✓ | ✗ |
| Ai Personalization | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Unibox | ✓ | ✗ |
| Webinars | ✗ | ✓ |
| Virtual Events | ✗ | ✓ |
| Meeting Rooms | ✗ | ✓ |
| Registration Pages | ✗ | ✓ |
| Engagement Analytics | ✗ | ✓ |
| Automation | ✗ | ✓ |
✓ Instantly Pros
- Unlimited email sending accounts
- AI-powered email warmup included
- Lead database with 160M+ contacts
- Smart sending rotation for deliverability
✗ Instantly Cons
- No free tier
- Only for cold outreach (not full CRM)
- Can take time to warm up new accounts
✓ Livestorm Pros
- No downloads required
- Excellent webinar automation
- Built-in registration pages
- Great analytics and engagement tools
✗ Livestorm Cons
- Expensive for small teams
- Limited free plan
- Occasional audio lag
The Verdict
Instantly is built for agencies and sales teams, with a focus on unlimited-accounts and email-warmup. Livestorm targets marketers and sales teams and leads with webinars and virtual-events.
On pricing, Instantly is the clear winner for budget-conscious users — starting at $37/mo compared to $99/mo for Livestorm. That $62/mo difference adds up quickly for growing teams.
Livestorm has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Instantly requires a paid subscription from day one.
Feature-wise, Instantly offers broader built-in capabilities (7 features vs 6), while Livestorm takes a more focused approach — which can mean a simpler, faster onboarding experience.
Both tools are a solid fit for sales teams — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.