HubSpot CRM
Nutshell
| Feature | Nutshell | |
|---|---|---|
| Pricing | Free / from $20/mo | From $16/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.5 / 5 | 4.2 / 5 |
| Best For | startups, small-businesses, marketing-teams, sales-teams | small-businesses, sales-teams, b2b-companies, non-technical-teams |
| Founded | 2006 | 2009 |
| Contact Management | ✓ | ✗ |
| Email Tracking | ✓ | ✗ |
| Pipeline Management | ✓ | ✓ |
| Live Chat | ✓ | ✗ |
| Forms | ✓ | ✗ |
| Reporting | ✓ | ✓ |
| Email Sequences | ✗ | ✓ |
| Web Forms | ✗ | ✓ |
| Team Collaboration | ✗ | ✓ |
| Email Marketing | ✗ | ✓ |
✓ HubSpot CRM Pros
- Generous free tier
- All-in-one platform
- Great documentation
- Easy to use
✗ HubSpot CRM Cons
- Gets expensive quickly
- Limited customization on free plan
- Contract lock-in
✓ Nutshell Pros
- CRM + email marketing in one platform
- Very intuitive for non-technical users
- Unlimited contacts on all plans
- Great customer support
✗ Nutshell Cons
- Fewer integrations than HubSpot
- Limited customization
- No free plan
The Verdict
HubSpot CRM is built for startups and small businesses, with a focus on contact-management and email-tracking. Nutshell targets small businesses and sales teams and leads with pipeline-management and email-sequences.
Pricing is close: Nutshell starts at $16/mo versus $20/mo for HubSpot CRM — not a deciding factor on its own.
HubSpot CRM has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Nutshell requires a paid subscription from day one.
Both tools are a solid fit for small businesses, sales teams — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
Bottom line: HubSpot CRM has a slight overall edge — but if crm + email marketing in one platform matters most to you, Nutshell may still be the right call.