Hiver
WhatsApp Business
| Feature | Hiver | WhatsApp Business |
|---|---|---|
| Pricing | Free / from $19/mo | Free / from $0/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.3 / 5 |
| Best For | small-teams, gmail-users, support-teams, startups | small-businesses, ecommerce, customer-service-teams, international-businesses |
| Founded | 2011 | 2018 |
| Shared Inboxes | ✓ | ✗ |
| Email Assignment | ✓ | ✗ |
| Collision Detection | ✓ | ✗ |
| Analytics | ✓ | ✗ |
| Automations | ✓ | ✗ |
| Sla Management | ✓ | ✗ |
| Business Profiles | ✗ | ✓ |
| Product Catalogs | ✗ | ✓ |
| Automated Messages | ✗ | ✓ |
| Quick Replies | ✗ | ✓ |
| Labels | ✗ | ✓ |
| Api Integration | ✗ | ✓ |
| Broadcast Lists | ✗ | ✓ |
✓ Hiver Pros
- Works inside Gmail
- Easy adoption
- Shared inboxes
- Good for email teams
✗ Hiver Cons
- Gmail-only
- Limited outside email
- Fewer features than full helpdesks
✓ WhatsApp Business Pros
- Access to 2B+ WhatsApp users globally
- Free app for small businesses with basic features
- API platform for enterprise-scale messaging
- High open rates (98%) compared to email
✗ WhatsApp Business Cons
- API pricing per-conversation can be expensive
- 24-hour response window for customer-initiated chats
- Strict template approval process for outbound messages
The Verdict
Hiver is built for small teams and gmail users, with a focus on shared-inboxes and email-assignment. WhatsApp Business targets small businesses and ecommerce and leads with business-profiles and product-catalogs.
On pricing, WhatsApp Business is the clear winner for budget-conscious users — starting at $0/mo compared to $19/mo for Hiver. That $19/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
Feature-wise, WhatsApp Business offers broader built-in capabilities (7 features vs 6), while Hiver takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.