Gumroad
Sellfy
| Feature | Gumroad | Sellfy |
|---|---|---|
| Pricing | Free / from $10/mo | From $29/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.3 / 5 | 4.2 / 5 |
| Best For | creators, writers, course-creators, indie-developers, artists | creators, artists, musicians, digital-product-sellers |
| Founded | 2011 | 2011 |
| Digital Products | ✓ | ✓ |
| Memberships | ✓ | ✗ |
| ✓ | ✗ | |
| Analytics | ✓ | ✓ |
| Affiliates | ✓ | ✗ |
| Workflows | ✓ | ✗ |
| Custom Domains | ✓ | ✗ |
| Subscriptions | ✗ | ✓ |
| Print On Demand | ✗ | ✓ |
| Email Marketing | ✗ | ✓ |
| Discount Codes | ✗ | ✓ |
✓ Gumroad Pros
- Zero upfront cost — pay only when you sell
- Dead simple to set up
- Built-in audience and email tools
- Handles payments, tax, and delivery
✗ Gumroad Cons
- 10% transaction fee on free plan
- Limited storefront customization
- No physical product support
✓ Sellfy Pros
- No transaction fees
- Built-in marketing tools
- Great for digital products
- Print-on-demand included
✗ Sellfy Cons
- Limited store customization
- Basic SEO options
- No marketplace exposure
The Verdict
Gumroad is built for creators and writers, with a focus on digital-products and memberships. Sellfy targets creators and artists and leads with digital-products and subscriptions.
On pricing, Gumroad is the clear winner for budget-conscious users — starting at $10/mo compared to $29/mo for Sellfy. That $19/mo difference adds up quickly for growing teams.
Gumroad has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Sellfy requires a paid subscription from day one.
Feature-wise, Gumroad offers broader built-in capabilities (7 features vs 6), while Sellfy takes a more focused approach — which can mean a simpler, faster onboarding experience.
Both tools are a solid fit for creators, artists — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.