Gorgias
ServiceNow
| Feature | Gorgias | ServiceNow |
|---|---|---|
| Pricing | From $10/mo | Contact sales |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.5 / 5 | 4.3 / 5 |
| Best For | shopify-stores, ecommerce, dtc-brands, online-retailers | enterprise, it-departments, large-organizations, government |
| Founded | 2015 | 2004 |
| Ticketing | ✓ | ✗ |
| Shopify Integration | ✓ | ✗ |
| Automation | ✓ | ✗ |
| Revenue Tracking | ✓ | ✗ |
| Ai Responses | ✓ | ✗ |
| Social Commerce | ✓ | ✗ |
| Itsm | ✗ | ✓ |
| Itom | ✗ | ✓ |
| Workflow Automation | ✗ | ✓ |
| Cmdb | ✗ | ✓ |
| Service Portal | ✗ | ✓ |
| Virtual Agent | ✗ | ✓ |
✓ Gorgias Pros
- Deep Shopify integration
- Revenue tracking
- Macros and automation
- AI-powered responses
✗ Gorgias Cons
- Expensive at scale
- E-commerce focused only
- Ticket-based pricing
✓ ServiceNow Pros
- Industry leader in ITSM
- Highly customizable
- Powerful workflows
- AI integration
✗ ServiceNow Cons
- Very expensive
- Complex implementation
- Requires dedicated admin
The Verdict
Gorgias is built for shopify stores and ecommerce, with a focus on ticketing and shopify-integration. ServiceNow targets enterprise and it departments and leads with itsm and itom.
ServiceNow uses custom enterprise pricing, while Gorgias starts at $10/mo — a tangible advantage for teams with a fixed budget.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.