Gong
SalesLoft
| Feature | Gong | SalesLoft |
|---|---|---|
| Pricing | Contact sales | Contact sales |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.6 / 5 | 4.3 / 5 |
| Best For | sales-leaders, enterprise-sales, revenue-teams, sales-enablement | sales-teams, sdrs-and-aes, mid-market-companies, revenue-teams |
| Founded | 2015 | 2011 |
| Call Recording | ✓ | ✗ |
| Deal Intelligence | ✓ | ✗ |
| Coaching | ✓ | ✓ |
| Forecasting | ✓ | ✓ |
| Market Intelligence | ✓ | ✗ |
| Engagement Data | ✓ | ✗ |
| Integrations | ✓ | ✗ |
| Cadences | ✗ | ✓ |
| Conversation Intelligence | ✗ | ✓ |
| Deal Management | ✗ | ✓ |
| Analytics | ✗ | ✓ |
| Crm Sync | ✗ | ✓ |
✓ Gong Pros
- AI automatically identifies winning behaviors in calls
- Deal intelligence predicts close probability
- Powerful coaching features for sales managers
- Integrates with all major CRM and video tools
✗ Gong Cons
- Very expensive (typically $100+/user/month)
- Requires minimum user commitments
- Reps may feel monitored — trust issues
✓ SalesLoft Pros
- Intuitive UI that reps actually want to use
- Strong cadence/sequence management
- Excellent conversation intelligence with call recording
- Good integration ecosystem (200+ tools)
✗ SalesLoft Cons
- Pricing requires sales contact (not transparent)
- Some advanced features only in premier tier
- Reporting less customizable than some competitors
The Verdict
Gong is built for sales leaders and enterprise sales, with a focus on call-recording and deal-intelligence. SalesLoft targets sales teams and sdrs and aes and leads with cadences and conversation-intelligence.
Both tools use custom enterprise pricing — you'll need to contact sales for a quote, which makes direct cost comparison difficult.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
Both tools are a solid fit for revenue teams — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
Bottom line: Gong has a slight overall edge — but if intuitive ui that reps actually want to use matters most to you, SalesLoft may still be the right call.