Gong
Outreach
| Feature | Gong | Outreach |
|---|---|---|
| Pricing | Contact sales | Contact sales |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.6 / 5 | 4.3 / 5 |
| Best For | sales-leaders, enterprise-sales, revenue-teams, sales-enablement | enterprise-sales-teams, sdrs, revenue-operations, b2b-sales |
| Founded | 2015 | 2014 |
| Call Recording | ✓ | ✗ |
| Deal Intelligence | ✓ | ✓ |
| Coaching | ✓ | ✗ |
| Forecasting | ✓ | ✗ |
| Market Intelligence | ✓ | ✗ |
| Engagement Data | ✓ | ✗ |
| Integrations | ✓ | ✗ |
| Sequences | ✗ | ✓ |
| Conversation Intelligence | ✗ | ✓ |
| Pipeline Management | ✗ | ✓ |
| Analytics | ✗ | ✓ |
| Ab Testing | ✗ | ✓ |
| Salesforce Integration | ✗ | ✓ |
✓ Gong Pros
- AI automatically identifies winning behaviors in calls
- Deal intelligence predicts close probability
- Powerful coaching features for sales managers
- Integrates with all major CRM and video tools
✗ Gong Cons
- Very expensive (typically $100+/user/month)
- Requires minimum user commitments
- Reps may feel monitored — trust issues
✓ Outreach Pros
- Most comprehensive sales engagement platform
- AI-driven insights for deal risk and next steps
- Powerful multi-channel sequence automation
- Deep Salesforce and CRM integrations
✗ Outreach Cons
- Pricing not public (expensive enterprise tool)
- Steep learning curve with many features
- Can be overkill for small sales teams
The Verdict
Gong is built for sales leaders and enterprise sales, with a focus on call-recording and deal-intelligence. Outreach targets enterprise sales teams and sdrs and leads with sequences and deal-intelligence.
Both tools use custom enterprise pricing — you'll need to contact sales for a quote, which makes direct cost comparison difficult.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
Bottom line: Gong has a slight overall edge — but if most comprehensive sales engagement platform matters most to you, Outreach may still be the right call.