Ghost
Joplin
| Feature | Ghost | Joplin |
|---|---|---|
| Pricing | Free / from $9/mo | Free / from $2.99/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.4 / 5 | 4.2 / 5 |
| Best For | bloggers, publishers, newsletter-creators, indie-media | privacy-advocates, developers, linux-users, evernote-migrants |
| Founded | 2013 | 2017 |
| Editor | ✓ | ✗ |
| Memberships | ✓ | ✗ |
| Newsletter | ✓ | ✗ |
| Seo | ✓ | ✗ |
| Themes | ✓ | ✗ |
| Native Analytics | ✓ | ✗ |
| Markdown | ✗ | ✓ |
| Encryption | ✗ | ✓ |
| Sync | ✗ | ✓ |
| Web Clipper | ✗ | ✓ |
| Plugins | ✗ | ✓ |
| Notebooks | ✗ | ✓ |
✓ Ghost Pros
- Fast and clean
- Built-in memberships
- Newsletter included
- Open source
✗ Ghost Cons
- Limited themes
- No page builder
- Requires technical knowledge
✓ Joplin Pros
- Free and open-source
- End-to-end encryption
- Self-host option
- Import from Evernote
✗ Joplin Cons
- Less polished UI
- Sync requires setup
- Limited collaboration
The Verdict
Ghost is built for bloggers and publishers, with a focus on editor and memberships. Joplin targets privacy advocates and developers and leads with markdown and encryption.
On pricing, Joplin is the clear winner for budget-conscious users — starting at $2.99/mo compared to $9/mo for Ghost. That $6.01/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.