FullStory
SISTRIX
| Feature | FullStory | SISTRIX |
|---|---|---|
| Pricing | Free only | From $99/mo |
| Free Plan | ✓ Yes | ✗ No |
| Rating | 4.4 / 5 | 4.4 / 5 |
| Best For | product-teams, ux-designers, enterprise-apps, conversion-optimization | european-seo-teams, agencies, enterprise-brands, in-house-seo |
| Founded | 2014 | 2008 |
| Session Replay | ✓ | ✗ |
| Heatmaps | ✓ | ✗ |
| Product Analytics | ✓ | ✗ |
| Error Tracking | ✓ | ✗ |
| Frustration Signals | ✓ | ✗ |
| User Journeys | ✓ | ✗ |
| Data Export | ✓ | ✗ |
| Visibility Index | ✗ | ✓ |
| Keyword Research | ✗ | ✓ |
| Competitor Analysis | ✗ | ✓ |
| Content Assistant | ✗ | ✓ |
| Link Module | ✗ | ✓ |
| Optimizer | ✗ | ✓ |
✓ FullStory Pros
- High-fidelity session replay with DOM rendering
- AI-powered insights surface frustration signals
- Combines qualitative and quantitative analytics
- Privacy-first with PII exclusion controls
✗ FullStory Cons
- Expensive for high-traffic sites
- Free plan limited to 1,000 sessions/month
- Can slow page performance with full recording
✓ SISTRIX Pros
- Best visibility index in Europe
- Comprehensive toolbox
- Strong competitive analysis
- Reliable historical data
✗ SISTRIX Cons
- More expensive than alternatives
- EU-focused (less US data)
- Learning curve for beginners
The Verdict
FullStory is built for product teams and ux designers, with a focus on session-replay and heatmaps. SISTRIX targets european seo teams and agencies and leads with visibility-index and keyword-research.
FullStory uses custom enterprise pricing, while SISTRIX starts at $99/mo — a tangible advantage for teams with a fixed budget.
FullStory has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. SISTRIX requires a paid subscription from day one.
Feature-wise, FullStory offers broader built-in capabilities (7 features vs 6), while SISTRIX takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.