Frase
Screaming Frog
| Feature | Frase | Screaming Frog |
|---|---|---|
| Pricing | From $14.99/mo | Free / from $259/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.4 / 5 | 4.6 / 5 |
| Best For | content-writers, seo-freelancers, bloggers, small-teams | seo-professionals, agencies, technical-seo, large-websites |
| Founded | 2016 | 2010 |
| Serp Analysis | ✓ | ✗ |
| Content Briefs | ✓ | ✗ |
| Ai Writer | ✓ | ✗ |
| Content Optimization | ✓ | ✗ |
| Answer Engine | ✓ | ✗ |
| Topic Scoring | ✓ | ✗ |
| Website Crawling | ✗ | ✓ |
| Broken Link Detection | ✗ | ✓ |
| Redirect Chains | ✗ | ✓ |
| Duplicate Content | ✗ | ✓ |
| Xml Sitemaps | ✗ | ✓ |
| Schema Validation | ✗ | ✓ |
| Custom Extraction | ✗ | ✓ |
✓ Frase Pros
- Affordable compared to competitors
- Fast SERP research
- AI writing assistant included
- Good content optimization
✗ Frase Cons
- AI content quality varies
- Limited integrations
- Smaller feature set than enterprise tools
✓ Screaming Frog Pros
- Industry-standard technical SEO crawler
- Free version crawls up to 500 URLs
- Extremely detailed technical analysis
- Integrates with GA, GSC, PageSpeed, Ahrefs
✗ Screaming Frog Cons
- Desktop-only (requires download and local resources)
- UI is complex and not beginner-friendly
- Annual license renewal required
The Verdict
Frase is built for content writers and seo freelancers, with a focus on serp-analysis and content-briefs. Screaming Frog targets seo professionals and agencies and leads with website-crawling and broken-link-detection.
On pricing, Frase is the clear winner for budget-conscious users — starting at $14.99/mo compared to $259/mo for Screaming Frog. That $244.01/mo difference adds up quickly for growing teams.
Screaming Frog has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Frase requires a paid subscription from day one.
Feature-wise, Screaming Frog offers broader built-in capabilities (7 features vs 6), while Frase takes a more focused approach — which can mean a simpler, faster onboarding experience.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.