Frase
ProWritingAid
| Feature | Frase | ProWritingAid |
|---|---|---|
| Pricing | From $14.99/mo | Free / from $10/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.4 / 5 | 4.4 / 5 |
| Best For | content-writers, seo-freelancers, bloggers, small-teams | authors, fiction-writers, bloggers, students |
| Founded | 2016 | 2012 |
| Serp Analysis | ✓ | ✗ |
| Content Briefs | ✓ | ✗ |
| Ai Writer | ✓ | ✗ |
| Content Optimization | ✓ | ✗ |
| Answer Engine | ✓ | ✗ |
| Topic Scoring | ✓ | ✗ |
| Grammar Check | ✗ | ✓ |
| Style Reports | ✗ | ✓ |
| Plagiarism Check | ✗ | ✓ |
| Readability | ✗ | ✓ |
| Overused Words | ✗ | ✓ |
| Integrations | ✗ | ✓ |
✓ Frase Pros
- Affordable compared to competitors
- Fast SERP research
- AI writing assistant included
- Good content optimization
✗ Frase Cons
- AI content quality varies
- Limited integrations
- Smaller feature set than enterprise tools
✓ ProWritingAid Pros
- Detailed writing reports
- Lifetime plan available
- Good for fiction
- Many integrations
✗ ProWritingAid Cons
- Can be overwhelming
- Slower than Grammarly
- Less accurate suggestions
The Verdict
Frase is built for content writers and seo freelancers, with a focus on serp-analysis and content-briefs. ProWritingAid targets authors and fiction writers and leads with grammar-check and style-reports.
Pricing is close: ProWritingAid starts at $10/mo versus $14.99/mo for Frase — not a deciding factor on its own.
ProWritingAid has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Frase requires a paid subscription from day one.
Both tools are a solid fit for bloggers — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.