Frase
Moz Pro
| Feature | Frase | Moz Pro |
|---|---|---|
| Pricing | From $14.99/mo | Free / from $99/mo |
| Free Plan | ✗ No | ✓ Yes |
| Rating | 4.4 / 5 | 4.3 / 5 |
| Best For | content-writers, seo-freelancers, bloggers, small-teams | seo-professionals, agencies, marketers, enterprises |
| Founded | 2016 | 2004 |
| Serp Analysis | ✓ | ✗ |
| Content Briefs | ✓ | ✗ |
| Ai Writer | ✓ | ✗ |
| Content Optimization | ✓ | ✗ |
| Answer Engine | ✓ | ✗ |
| Topic Scoring | ✓ | ✗ |
| Keyword Explorer | ✗ | ✓ |
| Link Explorer | ✗ | ✓ |
| Site Audit | ✗ | ✓ |
| Rank Tracking | ✗ | ✓ |
| On Page Grader | ✗ | ✓ |
| Domain Authority | ✗ | ✓ |
✓ Frase Pros
- Affordable compared to competitors
- Fast SERP research
- AI writing assistant included
- Good content optimization
✗ Frase Cons
- AI content quality varies
- Limited integrations
- Smaller feature set than enterprise tools
✓ Moz Pro Pros
- Trusted Domain Authority metric
- Excellent link analysis
- Active community and learning resources
- Reliable rank tracking
✗ Moz Pro Cons
- Expensive for small businesses
- Smaller backlink index than competitors
- Interface feels dated
The Verdict
Frase is built for content writers and seo freelancers, with a focus on serp-analysis and content-briefs. Moz Pro targets seo professionals and agencies and leads with keyword-explorer and link-explorer.
On pricing, Frase is the clear winner for budget-conscious users — starting at $14.99/mo compared to $99/mo for Moz Pro. That $84.01/mo difference adds up quickly for growing teams.
Moz Pro has a free plan, which gives it a meaningful edge for individuals and small teams exploring their options. Frase requires a paid subscription from day one.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.