Evidence
Ghost
| Feature | Evidence | Ghost |
|---|---|---|
| Pricing | Free / from $49/mo | Free / from $9/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.3 / 5 | 4.4 / 5 |
| Best For | data-analysts, data-engineers, startups, analytics-teams | bloggers, publishers, newsletter-creators, indie-media |
| Founded | 2021 | 2013 |
| Sql Reporting | ✓ | ✗ |
| Markdown Pages | ✓ | ✗ |
| Charts | ✓ | ✗ |
| Static Deployment | ✓ | ✗ |
| Git Integration | ✓ | ✗ |
| Data Sources | ✓ | ✗ |
| Editor | ✗ | ✓ |
| Memberships | ✗ | ✓ |
| Newsletter | ✗ | ✓ |
| Seo | ✗ | ✓ |
| Themes | ✗ | ✓ |
| Native Analytics | ✗ | ✓ |
✓ Evidence Pros
- Code-based reports (version controlled)
- Beautiful output
- Fast static deployment
- SQL-first approach
✗ Evidence Cons
- Requires SQL knowledge
- Not for ad-hoc exploration
- Smaller community
✓ Ghost Pros
- Fast and clean
- Built-in memberships
- Newsletter included
- Open source
✗ Ghost Cons
- Limited themes
- No page builder
- Requires technical knowledge
The Verdict
Evidence is built for data analysts and data engineers, with a focus on sql-reporting and markdown-pages. Ghost targets bloggers and publishers and leads with editor and memberships.
On pricing, Ghost is the clear winner for budget-conscious users — starting at $9/mo compared to $49/mo for Evidence. That $40/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.