Drip
Stripe
| Feature | Drip | Stripe |
|---|---|---|
| Pricing | From $39/mo | From $2.9/mo |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.3 / 5 | 4.7 / 5 |
| Best For | ecommerce-stores, dtc-brands, shopify-merchants, online-retailers | saas-companies, developers, startups, e-commerce, marketplaces |
| Founded | 2013 | 2010 |
| Visual Workflows | ✓ | ✗ |
| Email Campaigns | ✓ | ✗ |
| Sms Marketing | ✓ | ✗ |
| Revenue Attribution | ✓ | ✗ |
| Behavior Tracking | ✓ | ✗ |
| Segmentation | ✓ | ✗ |
| A B Testing | ✓ | ✗ |
| Payments | ✗ | ✓ |
| Subscriptions | ✗ | ✓ |
| Invoicing | ✗ | ✓ |
| Connect Marketplace | ✗ | ✓ |
| Radar Fraud | ✗ | ✓ |
| Checkout | ✗ | ✓ |
| Billing Portal | ✗ | ✓ |
✓ Drip Pros
- Deep e-commerce integrations (Shopify, WooCommerce)
- Visual workflow builder with revenue attribution
- Advanced segmentation based on purchase behavior
- Pre-built automation playbooks for common e-commerce flows
✗ Drip Cons
- Expensive compared to general email tools
- No free plan available
- Primarily focused on e-commerce (limited for other use cases)
✓ Stripe Pros
- Best-in-class developer documentation
- Supports 135+ currencies and payment methods
- Powerful subscription and billing management
- Radar fraud prevention included
✗ Stripe Cons
- 2.9% + 30c per transaction adds up
- Account freezes can happen without warning
- Complex pricing for international payments
The Verdict
Drip is built for ecommerce stores and dtc brands, with a focus on visual-workflows and email-campaigns. Stripe targets saas companies and developers and leads with payments and subscriptions.
On pricing, Stripe is the clear winner for budget-conscious users — starting at $2.9/mo compared to $39/mo for Drip. That $36.1/mo difference adds up quickly for growing teams.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
Stripe edges out on user ratings (4.7 vs 4.3). While both are well-regarded, that gap reflects real differences in user satisfaction worth considering.
Bottom line: Stripe has a slight overall edge — but if deep e-commerce integrations (shopify, woocommerce) matters most to you, Drip may still be the right call.