Drip
Gorgias
| Feature | Drip | Gorgias |
|---|---|---|
| Pricing | From $39/mo | From $10/mo |
| Free Plan | ✗ No | ✗ No |
| Rating | 4.3 / 5 | 4.5 / 5 |
| Best For | ecommerce-stores, dtc-brands, shopify-merchants, online-retailers | shopify-stores, ecommerce, dtc-brands, online-retailers |
| Founded | 2013 | 2015 |
| Visual Workflows | ✓ | ✗ |
| Email Campaigns | ✓ | ✗ |
| Sms Marketing | ✓ | ✗ |
| Revenue Attribution | ✓ | ✗ |
| Behavior Tracking | ✓ | ✗ |
| Segmentation | ✓ | ✗ |
| A B Testing | ✓ | ✗ |
| Ticketing | ✗ | ✓ |
| Shopify Integration | ✗ | ✓ |
| Automation | ✗ | ✓ |
| Revenue Tracking | ✗ | ✓ |
| Ai Responses | ✗ | ✓ |
| Social Commerce | ✗ | ✓ |
✓ Drip Pros
- Deep e-commerce integrations (Shopify, WooCommerce)
- Visual workflow builder with revenue attribution
- Advanced segmentation based on purchase behavior
- Pre-built automation playbooks for common e-commerce flows
✗ Drip Cons
- Expensive compared to general email tools
- No free plan available
- Primarily focused on e-commerce (limited for other use cases)
✓ Gorgias Pros
- Deep Shopify integration
- Revenue tracking
- Macros and automation
- AI-powered responses
✗ Gorgias Cons
- Expensive at scale
- E-commerce focused only
- Ticket-based pricing
The Verdict
Drip is built for ecommerce stores and dtc brands, with a focus on visual-workflows and email-campaigns. Gorgias targets shopify stores and ecommerce and leads with ticketing and shopify-integration.
On pricing, Gorgias is the clear winner for budget-conscious users — starting at $10/mo compared to $39/mo for Drip. That $29/mo difference adds up quickly for growing teams.
Neither tool offers a free plan, so factor the subscription cost into your decision from the start.
Feature-wise, Drip offers broader built-in capabilities (7 features vs 6), while Gorgias takes a more focused approach — which can mean a simpler, faster onboarding experience.
Both tools are a solid fit for dtc brands, online retailers — in those cases, the decision often comes down to workflow style and how your team prefers to organize work.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.