Directus
Hex
| Feature | Directus | Hex |
|---|---|---|
| Pricing | Free / from $99/mo | Free / from $28/mo |
| Free Plan | ✓ Yes | ✓ Yes |
| Rating | 4.3 / 5 | 4.4 / 5 |
| Best For | developers, agencies, content-teams, data-driven-teams | data-analysts, data-scientists, analytics-engineers, data-teams |
| Founded | 2016 | 2019 |
| Data Studio | ✓ | ✗ |
| Rest Api | ✓ | ✗ |
| Graphql Api | ✓ | ✗ |
| Flows | ✓ | ✗ |
| Permissions | ✓ | ✗ |
| File Management | ✓ | ✗ |
| Sql Cells | ✗ | ✓ |
| Python Cells | ✗ | ✓ |
| Charts | ✗ | ✓ |
| Data Apps | ✗ | ✓ |
| Scheduling | ✗ | ✓ |
| Version History | ✗ | ✓ |
✓ Directus Pros
- Open source
- Database-first
- Beautiful admin UI
- REST + GraphQL
✗ Directus Cons
- Self-hosting required for free
- Smaller community
- Documentation gaps
✓ Hex Pros
- SQL + Python in one tool
- Beautiful data apps
- Collaborative notebooks
- Good sharing features
✗ Hex Cons
- Expensive for teams
- Learning curve for non-technical
- Limited self-hosting
The Verdict
Directus is built for developers and agencies, with a focus on data-studio and rest-api. Hex targets data analysts and data scientists and leads with sql-cells and python-cells.
On pricing, Hex is the clear winner for budget-conscious users — starting at $28/mo compared to $99/mo for Directus. That $71/mo difference adds up quickly for growing teams.
Both offer free plans, so you can test each with your real workflow before committing to a subscription.
This is a genuinely close comparison. If you can, sign up for both free trials (where available) and run a one-week test with your actual team tasks before deciding.